Exotic Exploration

Seeking cultural immersion, consumers turn to eccentric travel activities

Implications - As busy consumers seek to make the most out of their travel experiences, culturally eclectic expeditions offer diverse, yet convenient ways to immerse themselves in the overall journey. Combining a sense of intrigue and adventure with elements distinct to that region, obscure travel activities reflect a shift toward more regionally influenced, yet enigmatic forms of on-the-go enjoyment.
SCORE: 2.1
Untested Top 4 Examples: 3,472 Total Clicks Feb 13 - May 14
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DEMOGRAPHICS
Consumer Insight Topics: WorldTravelBizarre
Exhibitionist Imperial Baths - This Affluent Bathing Experience in China Features Royal Role Play
SCORE: 3.7
Mild 1,746 Clicks Pub: Feb 20, 13
Exhibitionist Imperial Baths
This Affluent Bathing Experience in China Features Royal Role Play
Emperor lifestyle and imperial baths are fantasies that some affluent citizens of the world are willing to pay a lot to experience. Fortunately for these folks, there are insanely overpriced and... [More]
Juxtaposed Historic Tours - The Occidens Museum Immerses Visitors into the Ancient with Modernism
SCORE: 1.3
Untested 1,052 Clicks Pub: Aug 13, 13
Juxtaposed Historic Tours
The Occidens Museum Immerses Visitors into the Ancient with Modernism
Vaillo + Irigaray Architects have updated the Occidens Museum to create a navigational passageway in a Spanish cathedral that marries ancient history and modern exploration. Composed primarily of... [More]
Exotic Indian Wineries - The Sula Vineyards Offer Tourists a Taste of India
SCORE: 1.9
Untested 217 Clicks Pub: May 28, 14
Exotic Indian Wineries
The Sula Vineyards Offer Tourists a Taste of India
Travelers planing to explore Asia in the near future should take a few days to explore the exotic Sula Vineyards in Nashik, India. This exotic winery just outside of Mumbai offers wine enthusiasts a... [More]
Chocolate Bathing Experiences - Japan's Yunessun Spa Resort Lets Visitors Take a Chocolate Bath
SCORE: 0.9
Untested 457 Clicks Pub: Feb 20, 14
Chocolate Bathing Experiences
Japan's Yunessun Spa Resort Lets Visitors Take a Chocolate Bath
Coffee, tea, wine and sake are not refreshments at the Yunessun spa resort in Japan — they’re what visitors bathe in. As well as these unusual types of baths, a special chocolate bath was... [More]