PRO Trends Emerging opportunities for innovators, entrepreneurs and creative minds
Username
Remember Me!
Password
Trend Hunter Dashboards
Newly Added
Category List
Full Index


Score: 6.1
This Week and Mild Top 4 Examples: 3,679 Total Clicks Date Range: Mar 13 - Nov 14
DEMOGRAPHICS
Popularity
Activity
Freshness
Adjustments are added to traditional prophylactics to heighten use
Implications - Heightening positive attitudes toward safe sex, prophylactic brands are incorporating both fun and functional variations in design. Reinventing contraceptives with unique features and added health benefits, brands are transforming conversations around sex to be more lax and approachable. [More]
Score: 5.8
This Month and Mild Top 4 Examples: 13,708 Total Clicks Date Range: Nov 12 - Oct 14
DEMOGRAPHICS
Popularity
Activity
Freshness
Toys are physically adapted to imitate the aesthetics of the consumer
Implications - Heightening generic toys with individual appeal, brands are offering consumers the chance to alter products with distinct imagery and personalized alterations. Allowing kids and adults the chance to superimpose their own portraits and head shots onto dolls and online activities, brands are transforming sources of play into experiences that evoke both entertainment and personal references. [More]
Score: 7.7
This Quarter and Warm Top 4 Examples: 19,626 Total Clicks Date Range: Oct 12 - Oct 14
DEMOGRAPHICS
Popularity
Activity
Freshness
Seeking to unnerve rather than scare, consumers create grotesque confections
Implications - As the normality of violence and gore increases, aspects traditionally associated with scary and frightening imagery are becoming mundane. Adding a humorous twist to dark holidays like Halloween, consumers turning to sweets and desserts reminiscent of abject objects, reflecting a turn toward more shocking ways to celebrate holidays. [More]
Score: 5.1
This Quarter and Mild Top 4 Examples: 8,055 Total Clicks Date Range: Jul 13 - Oct 14
DEMOGRAPHICS
Popularity
Activity
Freshness
A heightened appreciation for gruesome imagery prompts macabre confectionery treats
Implications - As a societal fascination with gore rises, so to does a need to showcase appreciation for dark pop culture references. Using food and confectionery treats as a form of expression, consumers are seeking to pay tribute to TV shows and darker holiday seasons in a more creative way, reflecting an openness to shocking aesthetics. [More]
Score: 5.6
This Quarter and Mild Top 4 Examples: 7,214 Total Clicks Date Range: Sep 12 - Oct 14
DEMOGRAPHICS
Popularity
Activity
Freshness
Celeb merchandise takes an eclectic turn as consumers crave customization
Implications - Moving beyond typical collectibles, merchandise, particularly for celebrities, are taking a more abstract turn to create consumer intrigue. Branding things like lingerie or household decor with logos or images, retailers are re-branding typically lackluster products with elements of pop culture, allowing consumers to showcase their appreciation through familiar yet creatively customized retail goods. [More]
Trend Hunter Services
Score: 6.4
This Quarter and Warm Top 4 Examples: 8,720 Total Clicks Date Range: Jul 13 - Oct 14
DEMOGRAPHICS
Popularity
Activity
Freshness
Adding allure to health and wellness, consumers turn to eclectic workout tactics
Implications - Adding an element of humor to traditional health routines, consumers are turning to eclectic workout regimes. Offering atypical products that encourage unusual body movements, retailers are using elements of gaming and abstract aesthetics to enhance physical activities with both visual and experiential qualities. This reflects a growing desire for methods of well-being that go beyond physical benefits. [More]
Score: 7.2
This Quarter and Hot Top 4 Examples: 8,666 Total Clicks Date Range: Jan 13 - Sep 14
DEMOGRAPHICS
Popularity
Activity
Freshness
Consumers turn to public spaces to digitally detach
Implications - Offering a social alternative to digital isolation, retailers are transforming public spaces into anti-internet zones for communal appeal. Seeking to maintain social interaction, consumers are turning to cafes and outdoor areas that block WiFi access and smartphone signals, allowing consumers to detach from online behavior without sacrificing peer-to-peer engagement. [More]
Score: 4.9
This Quarter and Mild Top 4 Examples: 9,843 Total Clicks Date Range: Dec 12 - Sep 14
DEMOGRAPHICS
Popularity
Activity
Freshness
Consumers turn to signal-blocking tech accessories to occasionally detach
Implications - Seeking to find a middle ground between isolation and addictive online tendencies, users are turning to signal-blocking accessories for a temporary detachment. Using specially designed cases and even apps to block out WiFi signals and distractions, consumers are allowing themselves to go off the grid without having to physically part with their beloved tech devices. [More]
Score: 5.6
This Quarter and Mild Top 4 Examples: 6,524 Total Clicks Date Range: Sep 13 - Sep 14
DEMOGRAPHICS
Popularity
Activity
Freshness
Showcasing admiration, owners turn to blunt forms of pet appreciation
Implications - As consumers become more expressive due to mass media and online engagement, typically private signs of affection are becoming more blunt and publicly showcased. Using bold imagery to showcase appreciation, pet lovers are turning to clothes and accessories to show how they feel. [More]
Score: 5.1
This Year and Mild Top 4 Examples: 3,885 Total Clicks Date Range: Nov 12 - Aug 14
DEMOGRAPHICS
Popularity
Activity
Freshness
Seeking experimentation, consumers turn to scented foods
Implications - Extending the concept of cross-cultural cuisine, chefs and foodies are incorporating unexpected scents to reinvent traditional dishes. Featuring smells that are reminiscent of perfumes and designer fragrances, these meals help ignite the senses with atypical ingredients, blending the elegance of beauty products with familiarity of everyday meals. [More]