Gamified Repellent

Insect repellents add an interactive component for consumer intrigue

Implications - While products like insect repellents provide consumers with a straight-forward method of protection, troublesome application often prevents consumers from adopting such products into their lifestyle. Seeking to make the process more enjoyable, brands are adding components of play and interaction to make repellents more gratifying for the consumer. Integrating repellents into arts and crafts and motorcycle accessories, brands are using unexpected activities to bring an element of surprise and delight to the process. The use of such interactive components suggest a growing consumer need for entertainment, even when it comes to one’s health.
SCORE: 4.2
Mild Top 4 Examples: 2,029 Total Clicks Jul 15 - Feb 16
Popularity
Activity
Freshness
DEMOGRAPHICS
Consumer Insight Topics: LifestyleHealthYouthLife-Stages
Insect-Killing Origami Crafts - This Paper Origami Boat is Infused with a Natural Mosquito Killer
SCORE: 6.8
Hot 1,470 Clicks Pub: Feb 18, 16
Insect-Killing Origami Crafts
This Paper Origami Boat is Infused with a Natural Mosquito Killer
A student team from National Taipei University of Technology is proving that paper origami boats are good for more than just decoration. The ‘Hope Offer’ boats serve as toys for kids... [More]
Mosquito-Repelling Motorcycle Gadgets - This Exhaust Accessory is Designed to Eliminate Deathly Bugs
SCORE: 5.6
Mild 219 Clicks Pub: Feb 23, 16
Mosquito-Repelling Motorcycle Gadgets
This Exhaust Accessory is Designed to Eliminate Deathly Bugs
A non-profit charity organization titled ‘The Duang Prateep Foundation’ created a motorcycle exhaust accessory that eliminates deathly mosquitoes. This handy gadget called ’... [More]
Disease-Detecting Drones - Project Premonition is About Detecting Emerging Infectious Diseases
SCORE: 1.6
Untested 219 Clicks Pub: Jul 20, 15
Disease-Detecting Drones
Project Premonition is About Detecting Emerging Infectious Diseases
When it comes to detecting emerging infectious diseases, technology plays a role in effective prevention of epidemics. Microsoft Research is trying to identify illnesses before people get sick by... [More]
Kid-Safe Citronella Stickers - This Insect Repellent for Kids Can Be Used on Outdoor Gear & Textiles
SCORE: 2.5
Untested 121 Clicks Pub: Feb 19, 16
Kid-Safe Citronella Stickers
This Insect Repellent for Kids Can Be Used on Outdoor Gear & Textiles
Most of the time, fragrant citronella oil is used in candles and body ointments, but this insect repellent for kids takes the form of a sticker. This is just one inventive kid-friendly bug-repelling... [More]
Quantcast