PRO Trends Emerging opportunities for innovators, entrepreneurs and creative minds
Username
Remember Me!
Password
Trend Hunter Dashboards
Score: 5.7
This Week and Mild Top 4 Examples: 22,622 Total Clicks Date Range: Feb 13 - Apr 14
DEMOGRAPHICS
Popularity
Activity
Freshness
On-the-go cuisine evolves to satisfy consumer demand for quick, healthy choices
Implications - Moving beyond existing options for the health-conscious or vegetarian consumer, brands are satisfying a desire for healthy, organic meals with recipes designed to be eaten on-the-go. Catering to the office community with limited time to choose wisely, the options help to evolve notoriously unhealthy eateries as more in touch with customer concerns for healthier lifestyle choices. [More]
Score: 8
This Month and Warm Top 4 Examples: 32,021 Total Clicks Date Range: Aug 12 - Apr 14
DEMOGRAPHICS
Popularity
Activity
Freshness
A need for nutritional credibility prompts more organic juice packaging
Implications - With societal health issues becoming more prominent, a need to distinguish nutritional goods from unhealthy alternatives has become a priority, causing a shift in packaging toward more minimalist health food aesthetics. Simplistic fruit juice labels offer health-conscious consumers greater visual assurance as to what the product contains, creating a purist aesthetic positively associated with health. [More]
Score: 5.3
This Month and Mild Top 4 Examples: 4,375 Total Clicks Date Range: Mar 13 - Apr 14
DEMOGRAPHICS
Popularity
Activity
Freshness
Fruit-infused alcohol satiates a need for healthy living through adult habits
Implications - As nutritional urgency expands due to more prominent health issues, consumers are turning to altered sources of indulgence to make healthy living more convenient. Seeking nutritional benefits without sacrificing personal extravagances, adult consumers are turning to alcoholic beverages that incorporate citrus fruits and juices, combining nutrients with the desire to maintain a comfortable, mature lifestyle. [More]
Score: 6.1
This Month and Mild Top 4 Examples: 13,666 Total Clicks Date Range: Aug 12 - Apr 14
DEMOGRAPHICS
Popularity
Activity
Freshness
Consumers turn to infused products as a way to control flavor
Implications - Infused products, and even products that facilitate infusion, appeal to consumers who wish to strike a balance between health and flavor. Offering a sense of control both in terms of health and taste, this shift puts consumers in control of what they eat, speaking to a desire to remain healthy without sacrificing basic preferences with edibles. [More]
Score: 7.4
This Month and Warm Top 4 Examples: 50,877 Total Clicks Date Range: Aug 13 - Apr 14
DEMOGRAPHICS
Popularity
Activity
Freshness
Longing for a natural connection, consumers turn to landscape-like decals
Implications - As living quarters continue to shrink and more people move to urban metropolises, modern consumers are utilizing faux nature decals to revamp small spaces into ones that look and feel larger than they actually are. This notion of design marks an acceptance by consumers of modern living that’s below what has previously been considered acceptable. [More]
Trend Hunter Services
Score: 6
This Month and Mild Top 4 Examples: 8,850 Total Clicks Date Range: Sep 13 - Mar 14
DEMOGRAPHICS
Popularity
Activity
Freshness
Alternative dairy recipes fuse nutrition with the need for diverse consumption
Implications - Encouraging sources of nutrition to a society dominated by fast food can be challenging, prompting more diversified meal options to create more of an attractive allure. Aiming to infuse elements such as dairy into outside-the-box-creations, consumers seek to blend nutritional ingredients with unexpected dishes such as sushi and dumplings to add exotic elements to traditional goods. The fusion of dairy into culturally diversified meals reflect a growing need for familiar, comforting elements, even in exotic foods. [More]
Score: 7.5
This Month and Warm Top 4 Examples: 21,851 Total Clicks Date Range: Sep 13 - Mar 14
DEMOGRAPHICS
Popularity
Activity
Freshness
Amusing methods of consumption add allure to ordinary nutritional goods
Implications - While dairy products such as milk offer a long list of nutritional benefits, blatant junk food marketing often persuades youthful consumers to choose snacks over goods that provides nourishment. As a means to entice children into incorporating dairy products into their routine, parents are turning to playful methods of consumption to add entertaining aspects to the process. Edible glasses and confectionery straws offer traditional dairy products in a more interactive manner, reflecting the need for more engaging approaches to health. [More]
Score: 6.1
This Month and Warm Top 4 Examples: 2,794 Total Clicks Date Range: Aug 13 - Mar 14
DEMOGRAPHICS
Popularity
Activity
Freshness
Seeking a release from everyday stresses, students turn to apps for guidance
Implications - With students and grads often facing immense amounts of pressure and expectations during school, dealing with stress and anxiety levels can often become too overwhelming. Seeking methods of relief that are efficient and accessible, youths are turning to mobile apps for high-tech solutions to such things as insomnia and disorganization. The use of digital technology to aid personal obstacles reflects a turn toward increased mobile assimilation. [More]
Score: 7.8
This Month and Hot Top 4 Examples: 12,765 Total Clicks Date Range: May 13 - Mar 14
DEMOGRAPHICS
Popularity
Activity
Freshness
A desire for efficient relief prompts an influx of handsfree relaxation devices
Implications - With the average American adult facing numerous responsibilities in the workplace and at home, managing stress and anxiety amid such demanding circumstances can be overwhelming. As a means to alleviate restlessness in a more efficient manner, consumers are turning to sources of relief they can partake in on-the-go. Though ironic, the desire to relieve stress without pause from a busy schedule demonstrates a true dedication to hard work in today's consumer. [More]
Score: 7.5
This Month and Warm Top 4 Examples: 8,183 Total Clicks Date Range: Mar 13 - Mar 14
DEMOGRAPHICS
Popularity
Activity
Freshness
Consumers are shifting from training the body, to training the mind
Implications - Instead of just focusing on training the body, people are taking increasing interest in training their minds. The rise of the geek has created a status adjustment in how consumers view being intelligent, and when combined with a fear of mental degradation, it's now more important than ever to train your brain. In the end, consumers are now viewing the term healthy as a combination of body and mind. [More]