Horror Immersion

Consumers become enthralled by VR and AR applications of horror content

Implications - As virtual and augmented reality technology becomes increasingly accessible to the average consumer, many brands are highlighting horror content through immersive applications that the consumer may partake in. Such 3D technology takes advantage of the genre's voyeuristic nature by placing the user in the main role. This progression not only highlights the growing interest in immersive entertainment as a whole, but also indicates the power of fear in creating a memorable experience.
SCORE: 4.3
Mild Top 5 Examples: 4,713 Total Clicks Jun 15 - Feb 16
Popularity
Activity
Freshness
DEMOGRAPHICS
Horror-Themed Arcade Games - This 3D Arcade Game Immerses Players in a Creepy Fantasy Game
SCORE: 6.6
Warm 2,038 Clicks Pub: Feb 16, 16
Horror-Themed Arcade Games
This 3D Arcade Game Immerses Players in a Creepy Fantasy Game
NAMCO recently debuted a 3D arcade game that provides a new level of entertainment for horror movie enthusiasts. While there are a number of games that involve shooting zombies and other ghoulish... [More]
Immersive Horror Videos - This Promotional Game Lets User Choose Their Own Terrifying Adventure
SCORE: 4.1
Mild 823 Clicks Pub: Jun 29, 15
Immersive Horror Videos
This Promotional Game Lets User Choose Their Own Terrifying Adventure
To promote the release of its latest show, MTV has released an immersive horror game. The new TV series is called ‘Scream’ and the promotional game will offer a sneak-peak of the show&#... [More]
Haunted House Apps - The 'Night Terrors' App is a Nightmarish Augmented Reality Game
SCORE: 3.1
Mild 932 Clicks Pub: Jun 1, 15
Haunted House Apps
The 'Night Terrors' App is a Nightmarish Augmented Reality Game
Haunted house apps may not be for everyone, but for anyone who enjoys a good scare or two, the new ‘Night Terrors’ app might be the perfect choice. The app delivers an immersive... [More]
Scary Psychedelic Video Games - The 'Layers of Fear' Horror Game Takes Players on a Creepy Journey
SCORE: 3.1
Mild 321 Clicks Pub: Feb 17, 16
Scary Psychedelic Video Games
The 'Layers of Fear' Horror Game Takes Players on a Creepy Journey
Offering players the ability to dive into the mind of an insane artist, the ‘Layers of Fear’ horror game is a video game that explores a number of different dimensions of fear. Focused... [More]
Horror Film Video Games - The VR Paranormal Activity Video Game is Being Shown on the Big Screens
SCORE: 3.2
Untested 599 Clicks Pub: Oct 24, 15
Horror Film Video Games
The VR Paranormal Activity Video Game is Being Shown on the Big Screens
The Paranormal Activity video game will be scary enough on users’ own screens at home, but it will be heart-stopping at the AMC theater screens it is being shown at this weekend. The horror... [More]
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