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Score: 6.4
Recent and Warm Top 4 Examples: 3,109 Total Clicks Date Range: Feb 14 - May 15
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Consumers use iBeacon to more thoroughly experience travel destinations
Implications - iBeacon has many navigational capabilities, but that's not the only way the location-based technology has revolutionized the travel industry. Consumers are now using Beacon to enhance the experience of visiting new locations, revealing an underlying desire to interact with cultural attractions in a hands-on way. [More]
Filed in: TechWorldTravel
Score: 8.2
This Month and Hot Top 4 Examples: 33,076 Total Clicks Date Range: Nov 13 - May 15
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Making traveling easier, consumers turn to easy-fold carriers
Implications - Seeking to avoid over-sized bags and bulky carriers, travelers are turning to alternative luggage solutions that can fold and collapse into smaller shapes. Travel bags that can be easily tucked and stored in tight spaces reflect a growing consumer need for products that are more accommodating and space-conscious, especially for on-the-go use. [More]
Score: 5.2
This Month and Mild Top 4 Examples: 2,174 Total Clicks Date Range: Aug 14 - May 15
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Travelers overcome anxieties with apps that offer unique safety features
Implications - When it comes to travelling, particularly overseas, there are certain anxieties that can be hard to overcome, prompting individuals to turn to apps and mobile technology to help sooth those fears. Using apps to help protect passports and ease in-flight fears, consumers are extending mobile usage beyond entertainment to create a more comfortable and relaxing travel experience. [More]
Score: 6.4
This Month and Warm Top 4 Examples: 4,045 Total Clicks Date Range: Apr 14 - May 15
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Travel carriers are made easier to track and monitor with the use of mobile tech
Implications - Taking a preventative approach to lost or misplaced luggage's, travelers are turning to mobile technology to help monitor their belongings in a more efficient way. Using apps and beacon technology to track, lock and even weight travel carriers, consumers are using mobile technology to conquer and essentially eliminate certain hassles of travelling that fall outside their control. [More]
Score: 6.4
This Month and Warm Top 4 Examples: 2,668 Total Clicks Date Range: Jul 14 - May 15
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Beacon apps help travelers navigate more efficiently
Implications - Seeking to make travelling a little less stressful, consumers are turning to location-based technology to make things like navigation more streamlined. No longer used only for retail, beacon technology is offering travelers a way to stay informed about flight delays, directions and even wait times. This reflects a turn toward more connected, and less strenuous forms of travel. [More]
Filed in: TechWorldTravel
Trend Hunter Services
Score: 5.6
This Month and Mild Top 4 Examples: 1,775 Total Clicks Date Range: Apr 15 - May 15
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Location-based technology cuts down waiting time in airports
Implications - Consumers who are looking to reduce the time they spend waiting in airports are finding extreme value in location-based technology. This shift not only signals that consumers expect up-to-the-minute information during travel; it also reveals an increase in the level of trust they place in technology when it comes to things like personal planning and time management. [More]
Filed in: TechWorldTravel
Score: 6.1
This Month and Warm Top 4 Examples: 5,222 Total Clicks Date Range: Aug 14 - Apr 15
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Consumers look for ways to stay in-the-know during travel
Implications - Location-based beacon technology has the power to transform the travel industry by ensuring consumers are notified of every opportunity or promotion available to them. Its implementation in major airports and airlines suggests that consumers not only want to streamline the travel process, but specifically customize it to their needs. [More]
Filed in: TechWorldTravel
Score: 6.6
This Quarter and Warm Top 4 Examples: 4,155 Total Clicks Date Range: Jan 15 - Mar 15
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The travel industry adapts to the digital age with tech-optimized services
Implications - Technology has intersected with travel on multiple different levels, from immersive entertainment to increased convenience. When it comes to the latter, airlines are offering customized apps and services that ensure that the often-strenuous process of flying is as streamlined as possible. This type of high-tech customization reveals that brands are going the extra mile in a concerted effort to build consumer loyalty. [More]
Score: 6.6
This Quarter and Warm Top 4 Examples: 6,834 Total Clicks Date Range: Feb 14 - Mar 15
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Wearable devices are optimized with travel-friendly features
Implications - The latest in wearable technology includes devices that are developed with travel in mind. Consumers seek to simplify the less-than-glamorous aspects of travel, whether it's searching for flights and accommodations or reducing their time at the airport. The advancements in wearable travel indicates that consumers are turning to technology in order to make the most of their leisure time. [More]
Score: 6.4
This Quarter and Warm Top 4 Examples: 3,989 Total Clicks Date Range: Aug 14 - Mar 15
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Moving beyond musical entertainment, festivals integrate pop-up stations
Implications - Seeking to heighten festival engagement, brands are turning to unexpected pop-up stations for exposure. Providing beauty stations and fashion lounges, festivals are turning to unique brand collaborations to not only heighten engagement, but also to add a new dimension to concerts and outdoor events. [More]