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Top 100 Marketing Trends in December

From Cheeky Marketing Strategies to Merchandise Promotions

— December 27, 2019 — Marketing
This month's round-up of December 2019 marketing trends dive into the different ways that brands of every industry are connecting with their consumers. There are many that explore the vast amount of mediums available to them and others that breach new ways of connectivity.

One of the standout examples this month is by New York-based fashion designer Alexander Wang and McDonald's. Wang is recognized for his beautiful designs and his 'Satun Lunch Bag Clutch' is designed to resemble a fast-food bag while also premium elegance. Another great marketing tactic this month is by Netflix and the celebration of its own 21st birthday. It designs a set of merchandise honoring its roots, sending them out to those who post photos of old Netflix red envelopes that were originally used to carry DVDs. The company will then send out coffee cups, socks, mittens, and more.
9.4
Score
Popularity
Activity
Freshness
100
Branded Peppermint Bark Desserts
Branded Peppermint Bark Desserts
Häagen-Dazs Launches a Plethora of Tasty Holiday Offerings
<
99
All-Encompassing Halloween Campaigns
All-Encompassing Halloween Campaigns
Jägermeister Halloween Activations Boasts Kits, Events & More
<
98
Responsible Retail Holiday Gifts
Responsible Retail Holiday Gifts
thredUP Launched Thrift Cards as an Eco-friendly Gift Option
<
97
Excess Carbon Libations
Excess Carbon Libations
Air Co. Vodka is Crafted from Carbon Extracted from the Atmosphere
<
96
Internet Service Zines
Internet Service Zines
Starry's Illustrated Guide Shares "How to Cope with Your Current ISP"
<
95
Sausage-Flavored Candy Canes
Sausage-Flavored Candy Canes
Jimmy Dean is Offering Sausage-Flavored Candy Canes This Holiday
<
94
Female Facial Hair Ads
Female Facial Hair Ads
Billie's Movember Ad Reminds That "Women Have Moustaches Too"
<
93
Poverty-Reduction Campaigns
Poverty-Reduction Campaigns
United Way's Unignorable Tower Campaign Highlights Poverty in the GTA
<
92
Soda-Themed Gel Desserts
Soda-Themed Gel Desserts
The Snack Pack Fanta Gels will Come in Three Flavor Options
<
91
Branded Basketball Pizza Popups
Branded Basketball Pizza Popups
BuzzFeed and Chase Launched a New York Knicks-Themed Pizza Parlor
<
90
Functional Wellness CBD Drinks
Functional Wellness CBD Drinks
The New Kill Cliff CBD Performance Drinks Come in Two Flavors
<
89
Storybook-Inspired Ham Sandwiches
Storybook-Inspired Ham Sandwiches
Subway Teamed Up with Netflix on a Green Eggs and Ham Sandwich
<
88
Discount-Sharing Lifestyle Subscriptions
Discount-Sharing Lifestyle Subscriptions
The FabFitFun Winter Box Includes a Snapcode
<
87
Recyclable Coffee Brewer Capsules
Recyclable Coffee Brewer Capsules
Illycaffè will Launch Aluminum Coffee Capsules in 2020
<
86
Relaxing CBD-Infused Gums
Relaxing CBD-Infused Gums
The Simply CBD Natural Chewing Gum Has Broad-Spectrum Hemp Extract
<
85
Produce-Packed Chip Snacks
Produce-Packed Chip Snacks
The New Nim's Air-Dried Vegetable Crisps are Limited-Edition
<
84
Expansive Seasonal Treat Collections
Expansive Seasonal Treat Collections
The Nestlé 2019 Christmas Product Range is Festive
<
83
Elegant Holiday Chocolates
Elegant Holiday Chocolates
The Franzese Bon Bon Chocolates Include Three Festive Flavors
<
82
Reconfiguring Nostalgic Stories
Reconfiguring Nostalgic Stories
An Interview with Susan Brandt, President of Dr. Seuss Enterprises
<
81
Luxe Video Game Skins
Luxe Video Game Skins
Louis Vuitton Created League of Legends Skins for a Championship Event
<
80
Reclaimed Plastic Cannabis Packaging
Reclaimed Plastic Cannabis Packaging
Sana Packaging's Lids are Made with 100% Ocean Plastic
<
79
Pollution-Reducing Water Packaging
Pollution-Reducing Water Packaging
Chlorophyll Water Has Announced Biodegradable Bottle Packaging
<
78
Rap-Themed Furniture Christmas Ads
Rap-Themed Furniture Christmas Ads
IKEA UK Launched the New 'Silence the Critics' Campaign
<
77
Satisfying Popped Seed Snacks
Satisfying Popped Seed Snacks
The New Plant Pops Popped Lotus Seeds are Vegan-Friendly
<
76
Artistic Cannabis Brand Identities
Artistic Cannabis Brand Identities
Cristian Fowlie Artistically Retells Canaca's Origin Story
<
75
Hemp Holiday Survival Kits
Hemp Holiday Survival Kits
The Charlotte's Web Put Your Self First Aid Kit is Limited-Edition
<
74
Dog Adoption Beer Cans
Dog Adoption Beer Cans
Fargo Brewing Company's Six-Pack Shares Images of Adoptable Dogs
<
73
Fundraising Insect Influencers
Fundraising Insect Influencers
The World's First Bee Influencer is on a Mission to Save the Bees
<
72
Slow Shopping Campaigns
Slow Shopping Campaigns
Deciem is Offering an Alternative to One Big Black Friday Sale
<
71
Ingredient-Focused Clear Cocktails
Ingredient-Focused Clear Cocktails
Burger & Lobster Launched Five 'Colorless Cocktails'
<
70
Social Media Tourism Campaigns
Social Media Tourism Campaigns
Penang Global Tourism Announced a Partnership with TikTok
<
69
Plant-Based Multivitamin Studies
Plant-Based Multivitamin Studies
We Are Feel Wants to Pay Meat Eaters to Go Vegan for Three Months
<
68
Additive-Free Dried Fruit Snacks
Additive-Free Dried Fruit Snacks
The Raw Grow Fruit Snack is Available in Multiple Variants
<
67
Restorative Recovery Sleep Aids
Restorative Recovery Sleep Aids
The Vitalfit Rested Sleep Aid Enables High-Quality Rest
<
66
Whiskey Brand Music Events
Whiskey Brand Music Events
Jameson's Intimate Music Event Series Targets Millennial & Gen X
<
65
Social Media Tourism Promotions
Social Media Tourism Promotions
Dubai Tourism Partnered with TikTok on a Social Media Campaign
<
64
Promotional Telecom Galleries
Promotional Telecom Galleries
VOO is Promoting Fast Internet with Failed Video Call Art Pieces
<
63
Multi-Media Tourism Campaigns
Multi-Media Tourism Campaigns
The Indonesian Ministry of Tourism Partnered with TikTok on Tourism
<
62
Virtual Engagement Try-On Ads
Virtual Engagement Try-On Ads
JC Penney Launched an AR Ad Promoting Its 'Modern Bride' Collection
<
61
Elf-Inspired Hotel Suites
Elf-Inspired Hotel Suites
Club Wyndham Has Created a Hotel Suite Inspired by the Movie 'Elf'
<
60
Educational Cocktail Pop-Ups
Educational Cocktail Pop-Ups
Tequila Patrón x Milagro Cantina Offers an Experience in Toronto
<
59
Experiential Homestyle Stores
Experiential Homestyle Stores
The 'Tiny Home Away from Home' is a City-Sized Cracker Barrel Store
<
58
Cruelty-Free Unisex Fragrance Collections
Cruelty-Free Unisex Fragrance Collections
Thin Wild Mercury's Line is Genderless & Eco-Friendly
<
57
Festive Ombré Coffee Cups
Festive Ombré Coffee Cups
Starbucks Has Just Debuted Two New Reusable Cup Sets for the Holidays
<
56
Branded Recipe Text Generators
Branded Recipe Text Generators
Rao's Will Send You a Recipe If You Text the Brand a Food Emoji
<
55
Cinematic Christmas Apparel Lines
Cinematic Christmas Apparel Lines
The Hallmark Channel Has Launched and Exclusive Holiday Line
<
54
Social Media Snack Challenges
Social Media Snack Challenges
Kind Launched a TikTok Challenge Promoting Its Simple Crunch Bars
<
53
Chocolate Spread-Themed Hotels
Chocolate Spread-Themed Hotels
Nutella is Opening the Very First 'Hotella Nutella' in Napa Valley
<
52
Interactive Video Fashion Campaigns
Interactive Video Fashion Campaigns
Guess & TikTok Launched Its #InMyDenim Challenge in September
<
51
Hand-Painted Fast Food Baubles
Hand-Painted Fast Food Baubles
Deliveroo is Sharing Free Fast Food Ornaments with Orders
<
50
Personal Care Recycling Initiatives
Personal Care Recycling Initiatives
Burt’s Bees & TerraCycle Launched the 'Recycle on Us' Program
<
49
Mini Brewery-Branded Hotels
Mini Brewery-Branded Hotels
BrewDog Kennels is a Mini Hotel Concept by the BrewDog Brewery
<
48
Take-Home Restaurant Meals
Take-Home Restaurant Meals
Bj’s Restaurant & Brewhouse Now Offers Affordable Take-Home Entrees
<
47
Aura-Analyzing Cocktail Pop-Ups
Aura-Analyzing Cocktail Pop-Ups
Tanqueray Suggests Drinks with Facial Recognition Technology
<
46
Virtual Holiday Pop-Ups
Virtual Holiday Pop-Ups
Kohl's Holiday Pop-Up Lets Snapchat Users Experience the Event
<
45
Jewel-Shaped Perfume Releases
Jewel-Shaped Perfume Releases
The New KKW Fragrance Collection is Inspired by Diamonds
<
44
Social Media Tourism Campaigns
Social Media Tourism Campaigns
The Vietnam Society of Travel Agents partnered with TikTok
<
43
Experiential Black Friday Pop-Ups
Experiential Black Friday Pop-Ups
Amazon is Opening 'The Home of Black Friday' for Four Days
<
42
Charitable Underwear Runs
Charitable Underwear Runs
Movember and SAXX Underwear are Hosting the Second Movember Undie Run
<
41
Home-Style Holiday Shops
Home-Style Holiday Shops
STORY at Macy's Home for the Holidays is Like a "Living Gift Guide"
<
40
Exclusive Japanese Chocolate Packs
Exclusive Japanese Chocolate Packs
The Japanese Kit Kat Variety Party Box Includes 20 Flavors
<
39
Social Media Merchandise Promotions
Social Media Merchandise Promotions
DVD Netflix Will Send Company Merchandise to Its Followers
<
38
Clear Protein-Packed Waters
Clear Protein-Packed Waters
Arla Foods Ingredients Announced the New Lacprodan ISO.Water
<
37
Rapper-Owned Cannabis Companies
Rapper-Owned Cannabis Companies
Drake's Marketing Tactic for More Life Growth Co. is Toronto-Based
<
36
Low-Calorie Ice Cream Ranges
Low-Calorie Ice Cream Ranges
The Halo Top Platinum Series Ice Creams Includes Three Flavors
<
35
Notebook-Inspired Sneakers
Notebook-Inspired Sneakers
The Nike Tailwind IVs are the Ultimate Back-to-School Footwear
<
34
Two-Person Christmas Sweaters
Two-Person Christmas Sweaters
The Double Stuf Oreo Christmas Sweater is a Two-Person Operation
<
33
Multi-Sensory Music Campaigns
Multi-Sensory Music Campaigns
Spotify and Tic Tac's 'Hear For It' Expresses Refreshment with Sound
<
32
Game Show-Style Sporting Events
Game Show-Style Sporting Events
Nike's Track and Field Event Fuses Music, Culture & Fashion
<
31
Glass Shard Vodka Packaging
Glass Shard Vodka Packaging
This Limited-Edition Absolut Vodka Bottle Highlights Recycling
<
30
Apple Leather Vegan Handbags
Apple Leather Vegan Handbags
Samara Handbags are Made from Eco-Friendly Apple Leather
<
29
Candy-Themed Basketball Kicks
Candy-Themed Basketball Kicks
Steph Curry Just Released the Curry 7 Sour Patch Collection Sneakers
<
28
Branded Scented Wrapping Paper
Branded Scented Wrapping Paper
Taco Bell Returns with Its CrunchWrapping Paper, but with a Twist
<
27
All-in-One Mobile Cocktail Kits
All-in-One Mobile Cocktail Kits
The Wild Turkey 101 Old Fashioned Barpack Has a Built-In Bar
<
26
Alcohol-Branded Festive Sweaters
Alcohol-Branded Festive Sweaters
Jägermeister Unveiled a Limited-Edition Holiday Sweater
<
25
Food-Themed Holiday Sweaters
Food-Themed Holiday Sweaters
Tofurky's Ugly Christmas Sweaters Celebrate Its Turk'y Roast
<
24
Festive Fast Food Sweaters
Festive Fast Food Sweaters
White Castle's Seasonal Sweater Features Sliders, Drinks and Fries
<
23
Pet-Grooming Pop-Up Salons
Pet-Grooming Pop-Up Salons
Klarna's 'Pup-Up' Gives Matching Makeovers to Pets and Their Owners
<
22
Art-Inspired Cosmetics Stores
Art-Inspired Cosmetics Stores
The SK-II Artist Series Stores Reimagine an Ingredient Through Art
<
21
Racy Black-and-White Fashion Ads
Racy Black-and-White Fashion Ads
Cara Delevingne and Olivier Rousteing Star in a Balmain Campaign
<
20
Fragranced Festive Pop-Ups
Fragranced Festive Pop-Ups
Tiffany's Holiday Ice Rink is Paired with a Scented Display
<
19
Skull-Adorned Fashion Collaborations
Skull-Adorned Fashion Collaborations
The Timberland x mastermind JAPAN Drop is Edgy & Fall-Ready
<
18
Ultra-Stylish Retro Windbreakers
Ultra-Stylish Retro Windbreakers
Gucci's Graphic-Print Sports Jacket Mixes a Plethora of Symbols
<
17
Paperboard Soda Packaging
Paperboard Soda Packaging
The Coca-Cola KeelClip Packaging Focuses on Recyclability
<
16
Chic Award-Winning Outerwear
Chic Award-Winning Outerwear
The Wolfskin Tech Lab Pushes the Limits of Design and Function
<
15
Tongue-in-Cheek Beer Rebrands
Tongue-in-Cheek Beer Rebrands
Carlsberg's 'Probably Not' Campaign Reset Its Brand Persona
<
14
Oversized Dog-Carrying Bags
Oversized Dog-Carrying Bags
Klarna Collaborated with Menswear Dog to Support Pet Owners in NYC
<
13
Condiment-Themed Holiday Sweaters
Condiment-Themed Holiday Sweaters
The Hidden Valley Ranch Green Holiday Sweater is High-Quality
<
12
Photography Lab Pop-Ups
Photography Lab Pop-Ups
Polaroid's Pop-Up Shows Off Smartphone Photos and the Polaroid Lab
<
11
Co-Branded Cartoon Apparel
Co-Branded Cartoon Apparel
Kith and Disney Collaborated to Create a Mickey Mouse Fashion Line
<
10
Athlete-Designed Basketball Shoes
Athlete-Designed Basketball Shoes
NBA Stars Designed Shoes with Nike By You for Opening Night
<
9
Vault-Themed Jewelry Pop-Ups
Vault-Themed Jewelry Pop-Ups
Mejuri Launched a Maze-Inspired Vault Experience in New York City
<
8
Storage Container Pop-Up Shops
Storage Container Pop-Up Shops
TuppSoho in NYC is Tupperware's First-Ever Brand Store
<
7
Luxurious Sporty Fashion Collaborations
Luxurious Sporty Fashion Collaborations
The New Prada for adidas Originals Collection is Out
<
6
Donut Brand Holiday Merch
Donut Brand Holiday Merch
The Dunkin' Shop is Filled with All-new Holiday Merchandise
<
5
Unique Candle Scent Samplers
Unique Candle Scent Samplers
Otherland Offers a Collection of Five Coasters That are Scented
<
4
Ballet Brand-Launched Activewear
Ballet Brand-Launched Activewear
ZISE by BLOCH is Chic, Dance-inspired and Highly Comfortable
<
3
Zero Waste Grocery Stores
Zero Waste Grocery Stores
Vancouver-Based Nada Grocery Sells Food Without Packaging
<
2
Anti-Racist Costume Campaigns
Anti-Racist Costume Campaigns
The #NotaCostume Campaign Asks People to Dress Respectfully
<
1
Cheeky Marketing Strategies
Cheeky Marketing Strategies
The McDonald's Paper Bag is Eerily Similar to Alexander Wang's Design
<