The Scent Sampler boasts a unique way of showcasing aromatic products to consumers. Launched by Otherland, the offering presents a collection of five beautifully designed coasters, each scented with one of five best-selling candles. The fragrances include the Daybed, the Chandelier, the Rattan, the Kindling, and the Canopy. The Scent Sampler retails for $5 USD and assures that consumers will be able to settle on the aroma that best suits them, all the while ending up with five functional coasters.
Otherland offers to ship the Scent Sampler to one's door. Each coaster has a film on the back and when peeled, it will release a fragrance. One can decide on the smells that are most desirable and then head to the company's website to purchase the corresponding candles.
Image Credit: Otherland
Key Themes Behind This Trend
- Unique Candle Scent Samplers
- Otherland's Scent Sampler introduces an innovative way of showcasing aromatic products, offering a collection of five beautifully designed coasters, each scented with their best-selling candles.
- Direct-to-consumer Shipping
- Otherland's direct-to-consumer shipping of the Scent Sampler offers convenience, introducing a new trend in the fragrance industry.
- Multi-functional Product Design
- Otherland's Scent Sampler - with five functional coasters and five unique scents - introduces a new trend in multi-functional product design.
Where This Applies
- Fragrance
- Otherland's Scent Sampler offers a unique way of sampling fragrances before purchasing a full-size candle, disrupting traditional fragrance industry methods.
- Home Decor
- Otherland's Scent Sampler's innovative multi-functional design offers an opportunity to disrupt the home decor industry with new ways of merging form and function.
- E-commerce
- Otherland's Scent Sampler introduces a trend of simplifying the buying process by utilizing DTC shipping and unique product design in the e-commerce industry.
