From fermented veggies to fried chicken sandwiches, the April 2018 food trends reveal that consumers continue to look for healthier food options, while still indulging in the occasional over-the-top treat.
When it comes to eating healthier, there is a continued push for store-bought items that offer an extra nutritional boost. Whether it is protein-rich snacks such as Kashi's new Golean Peanut Butter Crunch cereal or gut-boosting breakfasts such as Bakery On Main's probiotic oatmeal cups, it is clear that consumers want to get the most out of everything they eat.
Despite the popularity of better-for-you products, the April 2018 food trends reveal that consumers have not completely shunned indulgent treats and over-the-top meals. For instance, Outback Steakhouse recently transformed it's calorie-rich Bloomin' Onion appetizer into the even more indulgent 3-Point Rib Bloom. Similarly, KFC's added a fluffy Belgian waffle to the middle of its deep-fried Double Down sandwich .
- Gen Z (primary audience)
- Gen Alpha (primary audience)
- Millennial (primary audience)
- Gen X (primary audience)
