The creative agency Bruketa & Zinic & Grey designed these olive oil packs, which were made to be gifted to individuals with an appreciation for art and design.
The oils themselves were made by the Chiavalon Family, which is "the most awarded producer of extra virgin olive oils in Croatia." With the brand's Ex Albis Olive Oil being "listed among the top 25 organic extra virgin olive oils globally." As such, the creative agency wanted to represent the brand well, along with its origins.
The resulting olive oil packs include cardboard structures that resemble Croatian architecture, along with contemporary art reminiscent of the work that Croatian artists are known for. With dynamic structures, colors and imagery, these giftable packs are able to perfectly represent the Chiavalon Family brand.
Image Credit: Domagoj Kunic
What's Driving This Trend
- Art-inspired Packaging
- Using artistic elements in product packaging to enhance brand representation and create a memorable gifting experience.
- Local Influences
- Incorporating local culture and architecture into product design to showcase a brand's origin and heritage.
- Dynamic Structures
- Creating visually striking and unique packaging designs using dynamic structures and shapes.
Who This Affects Most
- Food Packaging
- Innovating food packaging with creative designs that go beyond functional to create a memorable and artistic experience.
- Gourmet Food and Beverage
- Enhancing the presentation and appeal of gourmet food and beverage products through artistic packaging and design.
- Creative Agency
- Collaborating with brands to develop unique and visually compelling packaging solutions that represent their identity and values.
