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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,953 more

Character-centric Branding

Playful business approaches that project both brand and personality

Implications - As advertisements becomes more visually stimulating, eye-popping brand images that reflect both purpose and personality allow for more effective forms of self-promotion. By letting go of traditional designs and marketing ideals, clever companies can create viral marketing ploys that won't get filed in the round file.
10 Featured, 27 Examples:
1,281,290 Total Clicks
Date Range:
Feb 09 — Sep 09
Consumer Insight Topics:

Featured Examples

X-ray Business Cards
X-ray Business Cards
10 Clever Ways to Help You Stand Out in a Recession
In a world a freelancers (yup the recession sure did increase their number…), business cards have become a great tool for self promotion. As one of the first impressions on possible future clients, your… MORE
Pop-Up Business Cards
Pop-Up Business Cards
Clifton Alexander's 3D Creation Features a Pop-Up Self-Portrait
These images are of the Pop-Up Business Cards sent over to Swissmiss by Clifton Alexander, the owner of Reactor design studio. These business cards certainly stand out. Each one features a cleverly positioned… MORE
Cocky Self-Promotion
Cocky Self-Promotion
‘Google Me' Business Card is Perfect for the Pretentious
This Google business card from Ji Lee is a great idea in theory. It’s attention-grabbing for sure, sleek and minimalist in nature. The business card is one that won’t end up in the round file, if for nothing… MORE
Interactive Fitness Cards
Interactive Fitness Cards
'Yoga One' Business Cards Turn Your Fingers into Thighs
Boring business cards are passed around every day, but it's interactive business cards like these from Yoga One that actually fulfill their role effectively by creating a memorable impression. The Yoga… MORE
Leafy Business Cards
Leafy Business Cards
Tatil Design Creates 'Natural Medium' as Unique Promotional Tool
Brazilian company Tatil Design wanted to be create something different that all their clients and potential clients would remember. Their solution was to us a laser to etch drawings, designs and logos… MORE
Toys as Business Cards
Toys as Business Cards
Custom Made Miniature LEGO Figurines To Represent You
The “Most Original Business Card Ever” award goes to… LEGO? It seems that toy maker LEGO may have come up with the coolest business card anywhere, an extremely clever take on something they’ve been making… MORE
Light-Up Business Cards
Light-Up Business Cards
Sparkle Labs DIY Kit Illuminates Your Contact Info
If your networking skills could use some illumination, these light-up business cards from Sparkle Labs are a great way to add some pizazz to self-promotion. The Sparkle Labs DIY kits use a tiny circuit… MORE
play_circle_filled Color-Changing Business Cards
Color-Changing Business Cards
Mumure Contact Creates Thermo-Sensitive Communication
French communications agency Mumure brings us Contact, a series of thermo-sensitive business cards. The cards react to human-contact and body temperature. Street art, such as graffiti, inspired the original… MORE
Beef Jerky Business Cards
Beef Jerky Business Cards
Edible Cured Meat Seared With Your Contact Details
Meat Cards is a company which offers the ultimate in strange business cards: They sear your contact details onto a piece of raw beef jerky with a laser. Even if this is a fake, what a great idea! I particularly… MORE
play_circle_filled Augmented Reality Business Cards
Augmented Reality Business Cards
James Alliban's Tech-Savvy Self-Promotion is Awesome
This innovative augmented reality business card is that of ActionScript developer James Alliban. What better way to advertise your talents than to create an interactive business card that showcases your… MORE

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Related Examples

Peeling Business Cards
Peeling Business Cards
Agrie Paint Services Has a Unique Take on Networking
Pressure-Printed Business Cards
Pressure-Printed Business Cards
COMMUNE Creates Book Board Contact Cards
Clock-In Business Cards
Clock-In Business Cards
Thomas Bradley Spreads His Name, Punch Card Style
39 Brilliant Business Cards
39 Brilliant Business Cards
Peculiar Self-Promotion That Ensures You're Remembered
Collar Stay Cards
Collar Stay Cards
Alexander West Business Cards are as Functional as They are Creative
Nerdy Business Cards
Nerdy Business Cards
AdaFruit Industries Creates Plastic Spirograph Stationery
play_circle_filled Catapult Business Cards
Catapult Business Cards
Bryce Bell Creates the Cardapult for Wallet-Sized Warfare
Bite-Sized Business Cards
Bite-Sized Business Cards
Ogilvy On Recession Marketing Plan Saves Money & Paper
play_circle_filled DIY Holograms
DIY Holograms
GE Uses Augmented Reality to Promote Solar & Wind Smart Grid Technology
Augmented Reality Toys
Augmented Reality Toys
Frantz Larsone's War Game Blends Video Games and Physical Toys
30 Clever Greeting Cards
30 Clever Greeting Cards
play_circle_filled Augmented Reality Tee Shirts
Augmented Reality Tee Shirts
Squidder's E-Shirt Displays Hologram of Your Last Twitter Post
play_circle_filled Interactive Webcam Ads
Interactive Webcam Ads
Mini Cabrio Augmented Reality Campaign
25 Innovative Business Cards To Make You Shine in a Gloomy Economy
25 Innovative Business Cards To Make You Shine in a Gloomy Economy
Online Business Cards
Online Business Cards
.Tel Domains Make Phone Books and Paper Self-Promotion Obsolete
play_circle_filled Credit Crunch Self Promotion
Credit Crunch Self Promotion
Innovative Business Cards to Get You Noticed
play_circle_filled Anime Business Cards
Anime Business Cards
Manga Self-Marketing
Innovative Self-Branding
Innovative Self-Branding
10 Unique Business Cards
10 Business Cards To Keep, Not Trash
10 Business Cards To Keep, Not Trash
You As A Pop Up Greeting
You As A Pop Up Greeting
Stand-Up Doll Contact Cards
Offbeat Business Cards
Offbeat Business Cards
Inspiring Ideas for Self Promotion
Different Business Cards Each Day
Different Business Cards Each Day
Be the Change You Want to See
Top 33 LEGO Creations
Top 33 LEGO Creations
Innovating Retro Toys
Creative Business Cards
Creative Business Cards
Lego Brick Card
Living Business Cards
Living Business Cards
"Another Bloomin' Designer" Card
Autodialling Business Cards
Autodialling Business Cards
Instructables DIY Guide
play_circle_filled Augmented Reality
Augmented Reality
Real And Virtual Actors In One Show