Brazilian company Tatil Design wanted to be create something different that all their clients and potential clients would remember. Their solution was to us a laser to etch drawings, designs and logos into dead leaves and use them as business cards.
Dubbed, â€œNatural Medium,â€ these business cards make for a truly unique promotional marketing tool. They are especially gorgeous to look at against the sun, revealing all the details of the design.
Implications - TOO BROAD. WHAT STYLE IS THIS? IS IT A DIFFERENT USE OF MEDIUM? CUSTOMIZATION? GREEN?
This fresh advertising uses a truly unique adaptation on current mundane advertising tricks. This different style of market is unique ensures that the company is represented with a very particular unique personal style. This customization trick allows consumers to connect with the company and allows them to stand apart from their competitors.