Category
Fashion
Aromatic Utility
Trend cluster
Category
Glamtastic
Couture
Justifying consumerism through praise of individuality & self-expression.
5.7
Trend score
Trend
What is the Glamtastic Couture trend?
Glamtastic Couture: As designers and the media figures who support their lines get more daring in their styles, more outlandish looks are making their way into mainstream fashions. Eccentricity is being celebrated and attention-loving consumers are battling for recognition as ‘most over-the-top’ among their peers.
Trend themes
Themes within the Glamtastic Couture trend
Three behaviours holding the trend together01
Celebration of Eccentricity
Consumers are increasingly celebrating individuality and outlandish styles in fashion, giving rise to trends such as architectural stilettos, high-tech hooker shoes, and hyper-graffiti heels.
02
Small Product Details
Minor changes such as a steel heel or Swarovski embellishments have a significant impact on consumer trends and can be an excellent way for businesses to profit and set themselves apart from competitors in the fashion industry.
03
Mixing of Genres
Merging fashion with other industries such as travel and art emerge as a trend as seen in campaigns such as Conde Nast Traveler Campaign emphasizing your destination and INSA Heels incorporating graffiti-style art into their designs.
Industry implications
What the Glamtastic Couture trend means for industry
Where the trend changes the playbookFor
Fashion
The fashion industry is continuously evolving with bold styles and innovative products that cater to consumers' desire for individuality and self-expression.
For
Travel
Travelers have become a target demographic for fashion brands, as seen in campaigns by Conde Nast Traveler, that merge fashion and travel in their advertising to inspire travel and wanderlust among consumers.
For
Art
The fashion industry is continuously incorporating art in their designs, as seen in brands like INSA Heels that use graffiti-style art in their hyper-graffiti designs, giving rise to fashion and art collaborations.
Trend signals
Trend signals for Glamtastic Couture
Trend score 5.7 out of 10, from popularity 82%, activity 81%, freshness 8%.
Popularity82%
Activity81%
Freshness8%
Audience
10%Men
90%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X (not a primary audience)
- Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Glamtastic Couture trend
10 featured examples from Jul 2 to Sep 23, 2009CategoryFashion
Chiseled Heels
Nicholas Kirkwood's A/W Shoes are Artwork for Your Footsies
The fashion industry can take inspiration from Nicholas Kirkwood's artistic footwear collection to create unique and innovative designs that blur the line between fashion and art.
CategoryArt & Design
Hyper Graffiti Heels
INSA Heels Releases More Brightly Decorated Foot Candy
The footwear industry can leverage the trend of hyper-printed footwear and take advantage of the opportunity to create unique, attention-grabbing shoe designs.
CategoryFashion
Rusty Footwear
Chain Shoes Win Shoemania 2009 Competition
Chain footwear and the rust aesthetic present an opportunity for both high-end and alternative fashion lines to create unique and avant-garde designs.
CategoryFashion
Swarovskified Heels
The Casadei Fall 2009 Collection is Glittery and Glamorous
The luxury footwear industry can take advantage of the trend of crystal-studded footwear to create high-end, statement-making shoes that appeal to affluent consumers.
CategoryFashion
Sculptural Steel Shoes
Chau Har Lee Creates Architectural Laser Cut Footwear
Leveraging inventive and sculptural shoe designs can revolutionize the footwear industry and attract style-conscious consumers.
CategoryPop Culture
Architectural Stilettos
Conde Nast Traveler Campaign Emphasizes Your Destination
Luxury fashion brands can tap into the travel market by creating travel-inspired collections and accessories.
CategoryFashion
Sculpted Heels
Julia Finsk Takes Footwear to New Heights With Her Project 1 Shoe
The fashion industry can tap into the demand for unconventional and eye-catching shoe designs like sculpted heels.
CategoryFashion
Bolted Heel Pumps
Ruthie Davis's Footwear Featured in Dennis Basso's S/S 2010 Collecti
Fashion industry professionals can look into utilizing bolted heel design in their products to provide a distinct and edgy look for their consumers.
CategoryFashion
Disco Sandals
Maison Martin Margiela Gets Nostalgic and Glamorous With Sparkly Shoes
Fashion brands can incorporate disco-inspired elements into their designs to attract consumers seeking nostalgic and glamorous fashion pieces.
CategoryFashion
Sky Scraping Heels
Footwear Fashions are Topping Upwards of 6 Inches
The fashion industry can capitalize on the sky-high heel trend by creating innovative designs and materials that push the boundaries of traditional footwear.
