Trend cluster
Category

Crafty
Paperation

Taking art back from the digital era to a nostalgic traditional age.

3-D GraffitiIntricate Papercraft LampsKiller PapercraftsBudget-Friendly DIY ToysHand-Cut Typography Posters

Trend

What is the Crafty Paperation trend?

Crafty Paperation: While many artists are choosing to innovate by taking the digital path, others are falling back on more traditional mediums. For some it is an attempt to stand out, for others, it is fear of failing to excel with new tools, and for others still, reasoning lies in loyalty to a craft. For every artist against new technology, there are hundreds of consumers favoring traditional art.

Trend themes

Themes within the Crafty Paperation trend

Three behaviours holding the trend together
01

Return to traditional mediums in art

As some artists choose to move towards digital mediums, others are finding success by embracing traditional art forms.

02

DIY papercraft

From toys and jewelry to speakers and weapons, consumers are enjoying more papercraft projects and experiences.

03

Intricate and innovative papercraft

Artists like Wataru Itou and Ingrid Siliakus are pushing the limits of what is possible with papercraft, inspiring others to explore the art form in new ways.

Industry implications

What the Crafty Paperation trend means for industry

Where the trend changes the playbook
For

Art and crafting supplies

As consumers embrace traditional and DIY art forms, there is an opportunity for art and craft supply companies to introduce new products and materials to meet growing demand.

For

Paper and printing

The growing interest in papercraft projects and experiences presents an opportunity for paper and printing companies to develop new products that cater to this niche market.

For

Museums and galleries

As papercraft gains recognition as an art form, there is an opportunity for museums and galleries to showcase more works that use this innovative medium.

Trend signals

Trend signals for Crafty Paperation

Trend score 4.8 out of 10, from popularity 64%, activity 73%, freshness 8%.

Popularity64%
Activity73%
Freshness8%
Audience
50%Men
50%Women
  • Gen Alpha (not a primary audience)
  • Gen Z
  • Millennial
  • Gen X
  • Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific

Evidence

Examples of the Crafty Paperation trend

12 featured examples from Feb 20 to Sep 23, 2009
3-D Graffiti
CategoryArt & Design

3-D Graffiti

Julien Vallee's 'Paper Spray' Brings Urban Art to Life

Art galleries can capitalize on the changing perception of graffiti by showcasing institutionalized graffiti art and promoting it as a recognized artform.

Intricate Papercraft Lamps
CategoryArt & Design

Intricate Papercraft Lamps

7GODS Light Installments Embrace Delicate Decor

Incorporating dynamic design features in lighting products can differentiate brands in a competitive industry.

Killer Papercrafts
CategoryArt & Design

Killer Papercrafts

Postleferguson's DIY Weapons, From Paper Grenades to Uzis

The DIY Weapons papercraft trend may provide a boon to the arts and crafts industry with a new product to sell to hobbyists.

Budget-Friendly DIY Toys
CategoryEco

Budget-Friendly DIY Toys

Free Papercraft Projects to Print and Assemble

Toy manufacturers can explore the use of eco-friendly materials in the development of new toys to appeal to increasingly environmentally conscious consumers.

Hand-Cut Typography Posters
CategoryArt & Design

Hand-Cut Typography Posters

Frenetic Papercraft Masterpieces by Peter Karras Put All Others to Sha

Artists and designers can embrace the trend of hand-cut typography posters to tap into a niche market and cater to typography art enthusiasts.

Papercraft Couture Editorials
CategoryPop Culture

Papercraft Couture Editorials

L'Officiel July/August 2009 Rocks Origami Outfits

Fashion brands and designers can harness the power of papercraft couture to create innovative and visually striking designs that captivate consumers and differentiate their brand…

Papercraft Castles
CategoryArt & Design

Papercraft Castles

Amazing Mini Architecture From Wataru Itou

The growing demand for papercraft materials and tools creates opportunities for suppliers to offer specialized products catering to artists and hobbyists.

Immaculate Papercrafts
CategoryArt & Design

Immaculate Papercrafts

Ingrid Siliakus Builds Amazing Petite Paper Cities

The art and design industry can explore new avenues of creativity by pushing the boundaries of papercraft and incorporating architectural influences.

Novel Papercraft Wigs
CategoryEco

Novel Papercraft Wigs

Barclay Douglas' Head Adornment is Perfect for Bookworms & Bibliophiles

Fashion houses can explore the innovation of using novel materials like papercraft in their designs to create unique and sustainable fashion pieces.

Papercraft-Inspired Jewelry
CategoryFashion

Papercraft-Inspired Jewelry

Emi Brooch and Hair Clip Oozes Delicate Femininity

The delicate and feminine aesthetic of the Emi Brooch presents an opportunity for businesses in the fashion accessories industry to offer products that cater to individuals lookin…

Paper Craft Campaigns
CategoryAutos

Paper Craft Campaigns

Le Creative Sweatshop Makes You 'Think Outside the Parking Box'

Disruptive innovation opportunity for advertisers to explore new ways of incorporating paper craft in their campaigns and capturing audience attention.

Old-School USB Speakers
CategoryTech

Old-School USB Speakers

Retro Papercraft Speakers Are One Funky DIY Project

Opportunity for consumer electronics companies to develop and market retro-style USB speaker kits that appeal to the DIY-minded consumers.