Classic video games get an offline do-over in the form of board games
Implications - Capitalizing on the popularity of classic video games in a fresh way, low-tech board games based on digital franchises are beginning to emerge. Both novel and nostalgic, this approach to fandom appeals to consumers who want to engage with much-loved characters and narratives in a way that they haven't had a chance to before: offline.
Workshop Question - Brainstorm the exact opposite of your service or product; what ideas could you borrow from the result?
Trend Themes
-
Low-tech Board Games — The trend of converting digital franchises into low-tech board games appeals to consumers who want an offline, nostalgic gaming experience.
-
Cooperative Gameplay Mechanics — Games such as Dark Souls: The Board Game and XCOM: The Board Game appeal to players who want to collaborate with other players, creating an opportunity to create new cooperative gameplay mechanics.
-
Deck Building Card Games — The success of the Street Fighter Deck Building Game highlights the opportunity for low-tech versions of digital card games to cater to the growing number of millennials who embrace board games and card games.
Industry Implications
-
Gaming Industry — Low-tech board games offer an opportunity for gaming companies to expand their fanbase and cater to nostalgic consumers.
-
Entertainment Industry — The popularity of low-tech board games based on digital franchises creates an opportunity for the entertainment industry to further monetize beloved characters and storylines.
-
Product Design Industry — The success of low-tech board games also highlights an opportunity for product designers to create new, immersive, offline gameplay experiences.
4 Featured, 13 Examples:
21,056 Total Clicks
Date Range:
Jul 16 — Jul 16
Trending:
Average
Consumer Insight Topics: