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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,617 more

Inquisitive Advertising

Brands connect with Gen Z by supporting their personal growth

Implications - The generation famously known as "Walking Ad Blockers" can be difficult to connect with, but at its essence, Generation Z is a group of young consumers who are as impressionable and inquisitive as youth generations before them. These desire for self-discovery is magnified by a sense of empathy inherent to the digital native. Brands are responding by creating campaigns around providing information to the group to create positive brand recognition.
Workshop Question - How are you investing in your customer's personal growth?
2.9
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 36 Examples:
79,840 Total Clicks
Date Range:
Nov 16 — Aug 17
Trending:
Mild
Consumer Insight Topics:

Featured Examples

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