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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,383 more

Whimsical Excursion

Pop culture franchises take center stage with themed family cruises

Implications - With parents looking for travel packages that provide entertainment options for the whole family, cruise brands are leveraging iconic pop cultural franchises to create once-in-a-lifetime family vacations that take escapism to the next level with fantasy and fairy-tale themes. This progression highlights the continued influence of the nostalgia cycle on travel and specifically, among parents and within the realm of family travel.
Workshop Question - How can you channel the pursuit of nostalgia in a way that entices consumers across age demographics?
6.2
Score
Popularity
Activity
Freshness
Patterns
Megatrends
7 Featured, 60 Examples:
100,485 Total Clicks
Date Range:
Jan 16 — Aug 19
Trending:
Warm
Consumer Insight Topics:

Featured Examples

Whimsical Fairy Tale Bars
Whimsical Fairy Tale Bars
Brooklyn is Set to Host an Alice in Wonderland Pop-Up Bar on a Bus
For anyone stateside who has been dying to attend the London’s Alice in Wonderland pop-up bar, now the whimsical fairy tale experience is coming to Brooklyn, New York for six magical weeks.... MORE
Sci-Fi Cruise Experiences
Sci-Fi Cruise Experiences
Disney's 'Star Wars Day at Sea' Features Themed Food and Events
Those who have yet to see Star Wars: The Force Awakens can experience Disney Cruise Lines’ ‘Star Wars Day at Sea’ event. The on-board experience is a sci-fi lover’s dream and... MORE
Cruise Ship Water Parks
Cruise Ship Water Parks
Dr. Seuss WaterWorks is a Whimsical Water Park Aboard the Carnival Horizon
While Carnival Cruises has had a partnership with Dr. Seuss since 2013, now the company is taking the collaboration to the next level with the debut of the Dr. Seuss WaterWorks park aboard the... MORE
Science Fiction-Themed Hotels
Science Fiction-Themed Hotels
Disney Has Released More Details About Its Immersive Star Wars Hotel
Disney has indicated it will create an immersive Star Wars hotel and has since released more information on the project. The immersive Star Wars hotel was originally announced by Disney in 2017 at... MORE
Cruise Ship Tea Parties
Cruise Ship Tea Parties
Disney Cruise Line's 'Royal Court Royal Tea' Features Iconic Characters
Disney Cruise Line’s ‘Royal Court Royal Tea’ is an afternoon tea service that is hosted by iconic characters like Cinderella. The fairy-tale themed event is hosted inside of a... MORE
Tropical Hideaway Theme Parks
Tropical Hideaway Theme Parks
Disneyland's Tropical Hideaway Will Be a Rest Stop in Adventureland
Disneyland California released the creation of a new area in the classic Adventureland park the ‘Tropical Hideaway.’ The area that is currently ‘Aladdin’s Oasis’ will... MORE
Ocean Liner Halloween Events
Ocean Liner Halloween Events
Disney Cruise Line's 'Halloween on the High Seas' Targets Families
Disney Cruise Line is known for its family-friendly on-board experiences—ranging from sci-fi inspired festivals to princess-themed tea parties—and its annual Halloween event is no... MORE

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