Too Good To Go is an innovative new smartphone app, launched in a number of cities over in the United Kingdom, that is designed to help prevent food waste by making it possible for people to order discounted food that restaurants would ordinarily throw away at the end of the day.
Restaurants are known to throw out a hefty amount of food at the end of each day. In order to prevent this reprehensible waste, the Too Good To Go app helps instead redirect extra food to customers, whose incentive is the ability to get quality food at a lower rate. The app has signed up a wide array of establishments ranging from bakeries to sushi restaurants.
This app doesn't just prevent food waste but also helps consumers save money, going to show that profitability and social good can go hand in hand.