Wearables integrate vibration as a means to communicate with wearers
Implications - As technology becomes further integrated into the consumer’s lifestyle, communication through vibration is emerging as a seamless way to convey information between connected wearables and users. Ideal for the hearing-impaired as well as the everyday consumer, non-verbal modes of communication are bridging the gap between connected technology and the human body, creating a second-nature style of discourse that is discrete and intimate.
Workshop Question - How is your brand adapting to the emerging shifts in consumer behavior as technology evolves?
Trend Themes
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Haptic Communication — The use of haptic technology allows for discreet communication between connected wearables and users.
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Gps-connected Clothing — Integrating GPS technology and clothing allows for geolocation features to be accessed in a hands-free and wearable way.
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Anti AI AI Wearables — Wearable devices designed to combat the spread of fake news and bot-powered content by utilizing AI to detect machine-generated synthetic voices.
Industry Implications
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Wearable Technology — The integration of haptic technology and GPS tracking in wearables opens up opportunities for further innovation in the wearable tech industry.
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Fashion Industry — The use of technology in clothing, such as GPS-connected clothing and vibrating jeans, presents innovative opportunities for the fashion industry.
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Media Industry — The development of AI wearables that detect machine-generated synthetic voices provides opportunities for the media industry to combat fake news and bot-powered content.
