Explore the world's #1 largest database of ideas and innovations, with over 400,000 inspiring examples.
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 750 brands rely on our AI-powered Trend Reports to get better, faster insights.
Join over 200,000 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
Join 20,000,000+ people getting better and faster with our New York Times Bestselling methods, best innovation books & keynote videos.
Get special access to premium content, topic tracking and customizable tools through our AI-powered Dashboard.
Learn how the Trend Hunter harnesses the power of artificial intelligence.
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Keynotes, Workshops & Webinars
Empower your team with the insights and frameworks they need to innovate better and faster.
Custom Research
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Get answers to common questions about Trend Hunter.
Stay on the cutting-edge with the help of the Trend Hunter community.
Meet the team trusted by hundreds of leading businesses worldwide.
Find opportunities to accelerate your career with the #1 Trend Firm.
Catch up on noteworthy Trend Hunter news and media mentions.
Build a portfolio and put your trend-spotting abilities to the test.
Supercharge your marketing by partnering with Trend Hunter.
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
World Summit
Join the world's top innovators at our 3-Day Toronto event.
eLearning (NEW)
Prepare for the year's ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Free Webinars
During COVID-19, learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Innovation Events
Explore our 2020 tour dates and find the best city to inspire your team.
Custom Events
Host a custom innovation conference in your city that will inform and inspire.
Custom Training
Bring the Future Festival experience directly to your team with custom training packages.
Search our database of over 390,000 cutting edge ideas.
SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,860 more

Family Cultured Campaign

Aspects of family life appeal to ethnically diverse groups

Implications - The aspect of family is something that crosses consumer demographics, and therefore is being adopted by brands as a means to connect more organically with diverse ethnic groups. Playing up the sentimental aspect and often speaking to cultural tradition or tone, this tone lends to a sense of authenticity.
4 Featured, 36 Examples:
142,611 Total Clicks
Date Range:
Jul 14 — Jan 15
Consumer Insight Topics:

Featured Examples

Related Trend Reports & Custom Market Research

Related Examples

play_circle_filled Hunky Coffee Commercial Mascots
Hunky Coffee Commercial Mascots
The Gavalia Book Club Ad Makes Coffee Ingredients Sound Intriguing
play_circle_filled Agricultural Alcohol Campaigns
Agricultural Alcohol Campaigns
The Grey Goose Le Melon Ad Highlights Brand Heritage and History
Wonderfully Healthy Wines
Wonderfully Healthy Wines
Vegan Red Wine Boasts Biodynamic Ingredients and Eco-Friendly Production
History-Celebrating Commercials
History-Celebrating Commercials
The Coors Beer Campaign Focuses on the Rocky Mountain Tradition
play_circle_filled Serene Wine Ads
Serene Wine Ads
This Cavit Collection Ad Extols the Virtue of Old-Fashioned Wine Production
Cranky Senior Campaigns
Cranky Senior Campaigns
The Taco Bell Crunchwrap Commercial is Hilariously Informative
play_circle_filled Senior Selfie Campaigns
Senior Selfie Campaigns
The McDonald's Senior Citizen Edition Commercial Proves Aging is Fun
play_circle_filled Wealthy Diner Ads
Wealthy Diner Ads
This Burger King Commercial Has Two Old Rich Men Eat Lamb Burgers
play_circle_filled Elderly Pizza Marketing
Elderly Pizza Marketing
The Pizza Hut Old World Ad Travels to Italy to Determine Taste and Quality
Swirly Pizza Rebranding
Swirly Pizza Rebranding
This Pizza Hut Rebranding Includes a Swirly Red Logo
Festive Pizza Packaging
Festive Pizza Packaging
Pizza Hut Korea's Christmas Pizza Boxes Are Presented Like Wrapped Gifts
play_circle_filled Parkour Activewear Ads
Parkour Activewear Ads
This H&M Sportswear Collection is Tested with Advanced Athletics
Chip Covered Pizza Crusts
Chip Covered Pizza Crusts
Pizza Hut's Doritos Crust Offers Extra Crunch to Their Cheesy Crusts
play_circle_filled Mind-Reading Menus
Mind-Reading Menus
This Pizza Hut Menu Tracks Your Eyes to Suggest Toppings
Self-Pleasuring Fashion Ads
Self-Pleasuring Fashion Ads
The Alexander Wang Denim Campaign Stars a Sensual Anna Ewers
Whimsical Winter Fashion Ads
Whimsical Winter Fashion Ads
The Love & Lemons Holiday Campaign Stars a Romantic Taylor Hill
Diversity-Focused Fashion Ads
Diversity-Focused Fashion Ads
The Erykah Badu Givenchy Campaign Exclusively Uses Women of Color
Exotic Artisan Pizzas
Exotic Artisan Pizzas
A New Menu of Pizza Hut Pizzas Experiments with Unusual Crusts & Toppings
Severed Limb Fashion Ads
Severed Limb Fashion Ads
These Harvey Nichols Halloween Ads Blend Morbidity with Haute Couture
All-British Fashion Ads (Update)
All-British Fashion Ads (Update)
The Burberry Spring Campaign Stars Musicians, Actors and Models
Sausage Roll Pizzas
Sausage Roll Pizzas
Pizza Hut's Metti Crust Pizza Plays Up the Best of Luxembourg
play_circle_filled Dinner-Dessert Pizzas
Dinner-Dessert Pizzas
The Star Edge Pizza Has Savory Toppings and a Sweet-Stuffed Crust
Sensual Beach Fashion Ads
Sensual Beach Fashion Ads
The Latest John Hardy Fall Campaign Stars Top Model Cara Delevingne
Pink-Haired Fashion Ads
Pink-Haired Fashion Ads
The Latest Chanel Fall Eyewear Campaign Stars Model Charlotte Free
Superimposed Fashion Ads
Superimposed Fashion Ads
The Latest NK Fall Campaign is Full of Surreal Imagery
Digital Pizza Payments
Digital Pizza Payments
The Pizza Hut and Visa Checkout Lets Consumers Purchase Pizzas Virtually
play_circle_filled Cat-Operated Pizza Shops
Cat-Operated Pizza Shops
Pizza Cat is a Web Series by Pizza Hut That Replaces Employees with Cats
Witty Green Car Ads
Witty Green Car Ads
This Honda Print Ad Shows That Its Green Car is the Greenest of All
play_circle_filled Clean Car Emission Beverages
Clean Car Emission Beverages
Honda H20 Water is Made from Hydrogen Fuel Emissions of the Honda FCX
Space-Reclaiming Auto Ads
Space-Reclaiming Auto Ads
Honda's Personal Space Invaders Ad Shows the Space-Saving Honda City
One-Way Shared Cars
One-Way Shared Cars
The New Zipcar ONE>WAY Lets You Pick Up, Drive and Park Anywhere
Powerful Safe Driving PSAs
Powerful Safe Driving PSAs
Honda Introduces This Distracted Driving PSA Without a Crash
Car Dealership Smart Homes
Car Dealership Smart Homes
The New Honda Smart Home Promises Carbon-Free Living
Luxury Sports Sedan Concepts
Luxury Sports Sedan Concepts
The New Honda Infinity Will Be a High-Performance Sports Car
Surveillance-Equipped Scooters
Surveillance-Equipped Scooters
The 1966 Honda P25 Scooter is Mounted with Cameras
High-Performance Japanese Supercars
High-Performance Japanese Supercars
The 2015 Honda NSX Gives Drivers Maximum Control & Performance