The fall and winter season is made for dreamers as imaginations soar when cooped up due to bad weather; thus is comes as no surprise that the latest campaign for the Swedish department store, NK, is comprised of surreal superimposed fashion images. Full of the impossible, it encourages women to not only indulge their fantasies, but to also experiment when it comes to their winter wardrobes.
The superimposed fashion looks endorse a cool palette that makes the images even more dreamy. Starring models Leoni Höller and Viggo Jonasson, the superimposed fashion photoshoot was captured by photographer Boe Marion with art direction by Garbergs. The modern looks were styled Emma Thorstrand with hair by Dejan Cekanovic and makeup by Ignancio Alonso.
Superimposed Fashion Ads
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Fairy Tale Fashion Ads
Beach Affair Fashion Ads
Back-to-School Fashion Ads
Elegantly Understated Fashion Ads
Zippered Fashion Ads
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