This collection of fairy tale campaigns is a direct result of people's current obsession with the genre in general. Although modern interpretations of such fabled stories have been cropping up in the media and pop culture industries for some time now, they are holding strong with new plot twists such as seen in the upcoming Christmas blockbuster, 'Into the Woods' and hit TV show 'Once Upon a Time.'
People of all ages are enjoying the escape from realism these fairy tale campaigns offer. Not to mention a focused direction when it comes to indulging one's imagination. It is interesting to note how diverse these fairy tale campaigns are as well. Spanning a variety of industries including fashion, dating and even social good realms, it is hard not to imagine the genre's influence in many other ways.
- Gen Alpha
- Gen Z (primary audience)
- Millennial (primary audience)
- Gen X (primary audience)
