A person's prince charming or fairy tale princess can be found anywhere and everywhere as the Match.com campaign shows. But because many people's social circles are not that far-reaching, it can be hard to stumble upon their one true love and that ever elusive happy ending. The Match.com campaign provides one easy solution to finding their perfect mate.
Conceived and executed by Binder Visão Estratégica, an ad agency based in Brazil, the Match.com campaign optimistically states, "Find your true love wherever it may be." Art directed by Rafael Pfaltzgraff and Oswaldo Sá with creative direction by Chico Abréia and Marcos Apóstolo, the Match.com campaign portrays one prince charming as a fish gutter and a princess as a grocer. The ad campaign was photographed by Artluz Studio.
Fairy Tale Dating Ads
More Stats +/-
Backwards Movie Ads
Animal-Shaped Hinge Ads
Dog-Sucking Vacuum Ads
Retro Rebel Eyewear Ads (UPDATE)
Tight Parking Spot Ads
Free 2018 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.