Grains and seeds are adapted into full-course meals for satisfying nutritional value
Implications - No longer used primarily as a snack or breakfast ingredient, grains and seeds are being integrated into hearty, full-course meals for nutritional appeal. Using grains to create alternative recipes of classics like pancakes and pizza, this signifies that consumers are looking to integrate health products in a way that feels familiar and comfortable.
Trend Themes
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Grain-based Meals — Consumers are looking to integrate health products in a way that feels familiar and comfortable.
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Customizable Menus — Chains with customizable menus like Sweetgreen will have the leg-up on competition.
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Ultra-healthy Options — Restaurants can distinguish themselves from the many unhealthy options by providing healthy and innovative dishes.
Industry Implications
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Food and Beverage — Companies can focus on incorporating healthy ingredients to meet consumers' demands for nutritious meals.
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Fast Casual Dining — Incorporating health and wellness as part of the dining experience appeals to consumers who are interested in healthy living.
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Nutrition and Wellness — Nutritionists can collaborate with chefs to create innovative, healthy dishes that incorporate a variety of nutrient-rich ingredients.
