Instructor: Shelby Walsh
Download the Millennial Lifestyle Trend ReportSustainable business practices are top of mind with consumers today. This module focuses on the tension between a highly engineered future that relies heavily on technology and a future that harkens back to more natural, traditional ways of living life.
Via Trend Hunter’s 3 billion views of data, we’ll explore growth opportunities when it comes to differentiating your brand, leveraging scarcity and leaning into nostalgia and sustainability. By focusing on examples in the food and beverage space, we’ll also uncover key shifts when it comes to expectations surrounding personalization and convenience.
1. How can your brand personalize an experience to help consumers better understand the world they live in and themselves?
2. Which of your products, services, or experiences has the most global appeal and why?