Playful Dairy

Cheese packaging borrows from fun, young motifs for experience-oriented consumers

Implications - Brands playing in the cheese sphere are showcasing engaging, young motifs via youthful packaging. This design theme is optimal for companies targeting Millennials, who place high value on unique brands and branding. This has implications for Generation Z as well, as digital natives also favor the unconventional in place of dominant, established norms.
SCORE: 3.3
Mild Top 5 Examples: 10,461 Total Clicks Aug 14 - Aug 15
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Consumer Insight Topics: MarketingLifestyleFoodBranding
Fiesta Snack Packages - These Snack Bags are Covered in Hand-Illustrated Mexico-Themed Art
SCORE: 4.1
Warm 2,003 Clicks Pub: Jul 13, 15
Fiesta Snack Packages
These Snack Bags are Covered in Hand-Illustrated Mexico-Themed Art
Designer Austėja Semaškaitė created these fiesta snack packages that truly embody a Mexican-themed party. Naujasis Nevėžis is a Lithuanian snack company that makes tasty nacho cheese balls and... [More]
Youthful Crisps Packaging - London Crisp Co Boasts Hip, Brightly Colored Chip Branding
SCORE: 3.1
Mild 1,378 Clicks Pub: Aug 3, 15
Youthful Crisps Packaging
London Crisp Co Boasts Hip, Brightly Colored Chip Branding
This example of crisps packaging employs modern design techniques and styles in order to create a dynamic visual identity that appeals to consumers of all ages. A snack intended to be found at... [More]
Processed Cheese Displays - These La Vache Qui Rit Displays Accentuate the Brand Mascot's Femininity
SCORE: 2.6
Mild 2,398 Clicks Pub: Apr 14, 15
Processed Cheese Displays
These La Vache Qui Rit Displays Accentuate the Brand Mascot's Femininity
La Vache Qui Rit, or Laughing Cow, has long had one of the most ingenious and instantly recognizable packaging schemes not just in the dairy segment but in the food and beverage industry at large.... [More]
Fairytale Cheese Packaging - Cheese Fables' Cheese Packaging Design is Inspired by a Classic Story
SCORE: 3.4
Untested 3,303 Clicks Pub: Aug 19, 14
Fairytale Cheese Packaging
Cheese Fables' Cheese Packaging Design is Inspired by a Classic Story
This whimsical cheese packaging design by Fabula Branding was created for Turov Dairy Factory’s line of ‘Cheese Fables.’ The cheese packaging builds off a well-known tale for... [More]
Doodled Bovine Branding - This Drawn Dairy Packaging Has a Humorous and Artisanal Character
SCORE: 2.2
Untested 1,379 Clicks Pub: May 15, 15
Doodled Bovine Branding
This Drawn Dairy Packaging Has a Humorous and Artisanal Character
The goods that are tucked into this drawn dairy packaging complete a charming and wholesome line of products. Located in Sweden, Lakene Gårdsmejeri is a small dairy farm that makes all of its milks,... [More]