London Crisp Co Boasts Hip, Brightly Colored Chip Branding

By: Rebecca Byers - Aug 3, 2015
References: thedieline
This example of crisps packaging employs modern design techniques and styles in order to create a dynamic visual identity that appeals to consumers of all ages.

A snack intended to be found at local London pubs and taverns, the brand identity for London Crisps Co features neon hues and hip black and white graphics of individuals skateboarding, doing graffiti and playing various instruments juxtaposed against various British architectural gems. Flavors, differentiated by the overall color of the package, included in the range are sea salt, sweet chilli, prawn cocktail, cheese and onion and sea salt and vinegar. The contemporary collage is sure to help them appeal to all demographics while easily differentiating them from other brands' products.

This example of crisps packaging and branding was created for London Crisp Co by B&B Studio.