Health-Conscious Drinking

Hybridized alcoholic beverages cater to consumers' conflicting desires

Implications - Despite becoming increasingly health-conscious in recent years, millennial consumers remain unwilling to give up all of their vices, such as drinking, leading brands to develop hybridized solutions. Fusing libations with holistic and sustainable ingredients places an emphasis on wellness, meaning that consumers are able to enjoy a time-honored social experience without any guilt attached.
SCORE: 5.8
This Year and Mild Top 4 Examples: 4,217 Total Clicks Dec 14 - Apr 16
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Wonderfully Healthy Wines - Vegan Red Wine Boasts Biodynamic Ingredients and Eco-Friendly Production
SCORE: 6.3
Warm 2,307 Clicks Pub: Jan 19, 15
Wonderfully Healthy Wines
Vegan Red Wine Boasts Biodynamic Ingredients and Eco-Friendly Production
My distinguishing this product as “vegan” red wine may surprise the many consumers who didn’t realize that the production of much grape-derived alcohol requires the use of animal... [More]
Anti-Aging Gin Drinks - 'Anti-AGin' from Bompas & Parr Boasts Age-Defying Botanical Ingredients
SCORE: 6.4
This Year and Mild 611 Clicks Pub: Apr 22, 16
Anti-Aging Gin Drinks
'Anti-AGin' from Bompas & Parr Boasts Age-Defying Botanical Ingredients
There are plenty of anti-aging beverages on the market that promise to restore youth and vitality, but Bompas & Parr is expanding the options available with its anti-aging gin drink. The ‘... [More]
Healthy Beverage Blends - The Urban Moonshine Organic Bitters Collection Fuses Booze with Digestives
SCORE: 3.3
Mild 514 Clicks Pub: Dec 16, 14
Healthy Beverage Blends
The Urban Moonshine Organic Bitters Collection Fuses Booze with Digestives
The Urban Moonshine Organic Bitters line adds healthy notes to alcohol consumption. The all-natural mixtures feature wildcrafted herbs which help with digestion, providing an environmentally-... [More]
Anti-Aging Beer - This Neuzeller Brew Claims to Bring Youth to Seasoned Drinkers
SCORE: 3.8
Mild 785 Clicks Pub: Jan 19, 15
Anti-Aging Beer
This Neuzeller Brew Claims to Bring Youth to Seasoned Drinkers
When it seemed as though all of life’s indulgences only contribute to poor health and weathering appearances, this Neuzeller Anti-Aging Beer comes along. Promising to infuse the consumer with... [More]