Prepackaged Holiday

Busy consumers unwilling to give up tradition turn to packaged holiday goods

Implications - Holiday traditions -- specifically those pertaining to edibles -- are being reinterpreted by stressed consumers with the incorporation of prepackaged goods into celebration. As busy lifestyles leave less room for preparation, the introduction and acceptance of prepackaged goods for the holidays satisfy and target consumers obsessed with convenience.
SCORE: 4.3
Mild Top 4 Examples: 6,121 Total Clicks Nov 14 - Jan 15
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Consumer Insight Topics: MarketingLifestyleFoodBranding
Workplace Christmas Cookies - Cundari's Gingerbread Cookies Are Shaped Like People in the Office
SCORE: 5.8
Warm 1,874 Clicks Pub: Dec 22, 14
Workplace Christmas Cookies
Cundari's Gingerbread Cookies Are Shaped Like People in the Office
In creating these fun, custom gingerbread cookies to celebrate the holiday season, Toronto’s Cundari agency describes that this is the time of year for “Merriment, joy, and in Cundari&#... [More]
Lazy Thanksgiving Turkeys - This Hot Dog Turkey is Perfect for Chefs Who Don't Want to Roast a Bird
SCORE: 3.6
Mild 1,650 Clicks Pub: Nov 17, 14
Lazy Thanksgiving Turkeys
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Festive Pizza Packaging - Pizza Hut Korea's Christmas Pizza Boxes Are Presented Like Wrapped Gifts
SCORE: 3.9
Mild 1,921 Clicks Pub: Jan 5, 15
Festive Pizza Packaging
Pizza Hut Korea's Christmas Pizza Boxes Are Presented Like Wrapped Gifts
For the holiday season, Pizza Hut Korea is offering some fun Christmas pizza boxes containing a three-course meal. The green Christmas Tree Boxes are set up to look like wrapped presents and come... [More]
Festive Pie Packaging - This Packaging from the Butler's Pantry is Festive and Funny
SCORE: 3.7
Untested 676 Clicks Pub: Dec 12, 14
Festive Pie Packaging
This Packaging from the Butler's Pantry is Festive and Funny
This packaging for mince pies from The Butler’s Pantry presents homemade treats in a contemporary way, with a good dose of humor on the side. In developing the look of these holiday treat... [More]