Digital Gifting

Online shoppers use digital media tools for gift ideas
Implications - Many consumers will admit they're not very good gift shoppers. To help those who have trouble shopping for the ones they love are digital media tools that make it extremely easy to shop for presents. These tools, which range from social media-based apps to other helpful online tools, take the guesswork out of gifting so that shoppers can rest easy, but they also present an opportunity for brands to reach people who may have otherwise ignored them.
SCORE: 3.2
Mild Top 6 Examples: 21,355 Total Clicks Dec 10 - Jan 12
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Activity
Freshness
DEMOGRAPHICS
Miniature Vintage Photo Albums - Printstagram Turns Digital Instagram Photos into Physical Gifts
SCORE: 5.3
Warm 7,704 Clicks Pub: Dec 2, 11
Miniature Vintage Photo Albums
Printstagram Turns Digital Instagram Photos into Physical Gifts
Christmas shopping for those in love with the Instagram app just got easier thanks to Printstagram. Printstagram is an online store that turns your digital Instagram photos into physical gifts. For the… [More]
Social Media Coffee Gifts - The Starbucks Card eGift Program is for Any Occasion
SCORE: 2.7
Mild 6,485 Clicks Pub: Jan 27, 11
Social Media Coffee Gifts
The Starbucks Card eGift Program is for Any Occasion
Just in time for Valentine's Day, the Starbucks Card eGift program won't just get people thinking about this upcoming occasion, it'll get them participating in it. The new digital gift card makes it easier… [More]
Coffee-Branded Holiday Hubs - The Starbucks 'Let's Merry' Site is Dedicated to Christmas
SCORE: 4.4
Mild 4,872 Clicks Pub: Nov 16, 11
Coffee-Branded Holiday Hubs
The Starbucks 'Let's Merry' Site is Dedicated to Christmas
Starbucks has been on a roll lately -- it recently launched a very mild 'blonde' brew, purchased a juice company and released a special holiday app called Cup Magic -- and now it has created the Starbucks… [More]
Group Gifting Plug-Ins - The Gifts Project Uses Facebook to Arrange Online Group Gift Giving
SCORE: 2.6
Untested 581 Clicks Pub: Mar 3, 11
Group Gifting Plug-Ins
The Gifts Project Uses Facebook to Arrange Online Group Gift Giving
The Gifts Project is a new plug-in designed to make online group gift giving easier. The plug-in is designed specifically for online retailers looking to tap into the group gifting market. The Gifts Project… [More]
Virtual Twitter Gifts - Gift a Follower to Your Most Loyal Tweep and Say Thank You
SCORE: 1.6
Untested 1,310 Clicks Pub: Dec 26, 10
Virtual Twitter Gifts
Gift a Follower to Your Most Loyal Tweep and Say Thank You
If there are Facebook gifts, then why can't there be Twitter gifts? Thanks to the Gift a Follower site, though, Twitter gifting is possible. Using the same concept as Facebook, this site gives tweeps… [More]
Tweetable Gifting Services - Giftee Lets You Reward Your Followers With Real-World Gifts
SCORE: 1.4
Untested 403 Clicks Pub: Apr 21, 11
Tweetable Gifting Services
Giftee Lets You Reward Your Followers With Real-World Gifts
Japanese tweeters who would like to show their followers a little more appreciation than just a retweet and a follow Friday recommendation can now use Giftee, a new gift-giving service. Giftee lets Twitter… [More]