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Digital Gifting
Online shoppers use digital media tools for gift ideas
Implications - Many consumers will admit they're not very good gift shoppers. To help those who have trouble shopping for the ones they love are digital media tools that make it extremely easy to shop for presents. These tools, which range from social media-based apps to other helpful online tools, take the guesswork out of gifting so that shoppers can rest easy, but they also present an opportunity for brands to reach people who may have otherwise ignored them.
| Score: 3.7 |
Mild
Top 6 Examples:
Date Range:18,781 Total Clicks Dec 10 - Jan 12 |
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Featured Examples | |||||||||||
Miniature Vintage Photo AlbumsPrintstagram Turns Digital Instagram Photos into Physical GiftsChristmas shopping for those in love with the Instagram app just got easier thanks to Printstagram. Printstagram is an online store that turns your digital Instagram photos into physical gifts.
For the… [More] |
Coffee-Branded Holiday HubsThe Starbucks 'Let's Merry' Site is Dedicated to ChristmasStarbucks has been on a roll lately -- it recently launched a very mild 'blonde' brew, purchased a juice company and released a special holiday app called Cup Magic -- and now it has created the Starbucks… [More] |
Social Media Coffee GiftsThe Starbucks Card eGift Program is for Any OccasionJust in time for Valentine's Day, the Starbucks Card eGift program won't just get people thinking about this upcoming occasion, it'll get them participating in it. The new digital gift card makes it easier… [More] | |||||||||
Group Gifting Plug-InsThe Gifts Project Uses Facebook to Arrange Online Group Gift GivingThe Gifts Project is a new plug-in designed to make online group gift giving easier. The plug-in is designed specifically for online retailers looking to tap into the group gifting market.
The Gifts Project… [More] |
Virtual Twitter GiftsGift a Follower to Your Most Loyal Tweep and Say Thank YouIf there are Facebook gifts, then why can't there be Twitter gifts? Thanks to the Gift a Follower site, though, Twitter gifting is possible.
Using the same concept as Facebook, this site gives tweeps… [More] |
Terrific Gifting ToolsWhimventory Web App Lets You Create a Universal WishlistThe Whimventory web app is a phenomenal concept for a web app that allows you to create one master wish list; anyone who is interested in getting you a gift can then simply consult the list to see what… [More] | |||||||||
