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Score: 7.3
This Month and Warm Top 4 Examples: 4,560 Total Clicks Date Range: Apr 15 - May 16
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Regional marijuana legalization opens the doors for new ventures
Implications - Just as a fast-growing legal recreational marijuana market has created a demand for brands and products, the emerging opportunity has allowed for the emergence of new ventures that serve functions unique to the cannabis business. In addition to highlighting the far-reaching nature of the legal cannabis market, this shift highlights the opportunity for brands offering B2B services to leverage the needs of entrepreneurs in unique emerging sectors. [More]
Score: 9
This Month and Hot Top 4 Examples: 13,086 Total Clicks Date Range: Jul 14 - May 16
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Consumers are enticed by service-driven members-only retail concepts
Implications - Proving that consumers are still looking for top-tier customer service despite an emphasis on convenience, many individuals are opting to join members-only retail concepts that ensure high-quality amenities and dedicated assistance. In addition to highlighting the unique brick-and-mortar applications for subscription-based models, this progression demonstrates an interest in community-focused commerce that provides a more intimate shopping experience. [More]
Score: 8.9
This Month and Hot Top 4 Examples: 12,465 Total Clicks Date Range: Oct 15 - May 16
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New models of communal living emerge to suit the Millennial lifestyle
Implications - As consumers continue to value experiences over ownership, creative models for shared living spaces are providing Millennials with unique alternatives to traditional living arrangements that emphasize flexibility of terms and fostering a sense of community. In addition to highlighting the cyclical nature of consumer values with its relation to similar initiatives in the 1960s, this pattern demonstrates consumer-led disruption as response to skyrocketing costs of living in densely populated urban spaces. [More]
Score: 4.5
This Quarter and Mild Top 4 Examples: 906 Total Clicks Date Range: May 15 - Apr 16
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Consumers embrace startups bringing P2P culture to health
Implications - As consumer expectations continue to evolve along with innovations in medical science, many healthcare startups are emerging with disruptive platforms that borrow concepts from the peer-to-peer economy. Connecting consumers and businesses with on-demand medical services, these platforms play a key role in bridging the gap between consumer expectations and reality of accessibility to medical care. [More]
Score: 6.1
This Quarter and Warm Top 4 Examples: 1,077 Total Clicks Date Range: Mar 16 - Mar 16
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Automotive start-ups seek to offer more intelligent solutions
Implications - Automotive start-ups are pushing the envelope when it comes to developing new products and vehicles, especially in the autonomous car market. In addition to competing with established brands for the self-driving car, these start-ups are focusing on ensuring the features and services surrounding vehicle ownership are more integrated and intelligent. Consumers desire an unobtrusive relationship with their technology, resulting in more cognitive technology. [More]
Score: 8.5
This Quarter and Hot Top 4 Examples: 10,454 Total Clicks Date Range: May 15 - Mar 16
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Clothing libraries offer consumers a sustainable fashion solution
Implications - As consumers look for ways to live more simply, many are embracing new models of sharing and trading clothes inspired by the peer-to-peer economy. Often requiring membership and serving as a catalyst for community, such shareable fashion platforms speak to the new experience of personal style in the Instagram-era as something that's continually evolving. In addition to showcasing the far-reaching influence of the sharing economy, this shift highlights the new ways of accumulating products that extends past traditional retailer-to-consumer models. [More]
Score: 5.6
This Year and Warm Top 4 Examples: 3,929 Total Clicks Date Range: Apr 14 - Nov 15
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Business tech tools enable immersive content displays for greater enagement
Implications - Business presentations are moving away from one-dimensional presentations towards immersive, tech-enabled projections. Displaying content in an engaging, virtual manner suits the techification of society. More specifically, this approach is best for the Millennial generation, which appreciates all things augmented. [More]
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Score: 5.8
This Year and Warm Top 4 Examples: 1,130 Total Clicks Date Range: May 15 - Nov 15
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Phone plan offers incorporate unconventional services for multifaceted needs
Implications - As mobile devices continue to expand into numerous tech categories, service providers are reacting with a shift away from conventional plans. In its place are more creative, atypical programs that incorporate multiple end user wants and needs. This aligns well with today's consumer who tends to prefer hyper-tailored, customized options. [More]
Score: 6.1
This Year and Warm Top 4 Examples: 3,772 Total Clicks Date Range: Mar 15 - Nov 15
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Retailers leverage big data to make informed business decisions
Implications - As the gap between the physical and digital continues to narrow, retailers are turning to big data to make decisions concerning brick-and-mortar stores. Platforms that synthesize consumers' behavior online and on their mobile devices offer unique insight that can translate into the physical realm, allowing businesses the chance to not only make informed decisions, but also predict the future needs of consumers. [More]
Score: 5.7
This Year and Warm Top 4 Examples: 3,384 Total Clicks Date Range: Oct 15 - Dec 15
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Fragrance brands embrace unusual smells amid competitive markets
Implications - Obscure scents are being adopted by fragrance brands looking to stand out online and in-store. As competition intensifies in markets flooded with the latest consumer services and products, increasingly unusual routes are being used to attract attention. This speaks to the longstanding significance of shock value, which continues to spark public interest. [More]