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Score: 6.6
This Month and Warm Top 4 Examples: 3,344 Total Clicks Date Range: Mar 14 - Apr 15
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Crowdlending sites help give a voice to niche enterprises and causes
Implications - Offering niche communities and small scale business endeavors an outlet for heightening exposure, specialized crowdfunding platforms are becoming a place interests and enterprises can gain momentum. Raising funds and support for everything from wine projects to restaurant communities and writer initiatives, consumers are utilizing the power of social funding to expose mainstream audiences to more unique enterprises. [More]
Score: 8.1
This Quarter and Hot Top 4 Examples: 16,641 Total Clicks Date Range: Jan 15 - Jan 15
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3D printing is beginning to emerge into the commercial marketplace
Implications - 3D printing offers much to the design world by way of greater precision, affordable manufacturing and efficient delivery. When it comes to designing and furnishing their homes, consumers are relishing in the possibilities of bespoke construction. Using 3D printed technology, brands are able to take advantage of an exciting design climate by offering experiential, functional pieces that work with consumers' specific aesthetic preferences. This shift not only signifies opportunity for design brands, but more importantly, an increasing consumer demand for affordable, customized goods. [More]
Score: 9
This Quarter and V. Hot Top 4 Examples: 70,440 Total Clicks Date Range: Jul 14 - Jan 15
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Services for 3D printing usher in a new era for maker culture
Implications - While 3D printing previously required expensive equipment, new publicly available services that allow for outsourcing are on the rise. As maker culture gains more momentum, the need for brands to become involved in delivering customization and new technology options is being expected by consumers. [More]
Score: 6.3
This Year and Warm Top 4 Examples: 4,584 Total Clicks Date Range: Feb 13 - Jan 15
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Consumers willingly trade in private services for communal experiences
Implications - As a desire for cost-conscious living rises, companies are adapting their services to provide consumers with economic alternatives through sharing. Offering consumers the chance to split taxi fares and reduce hotel rates, retailers are encouraging buyers to share typically private experiences with others. This not only helps to reduce overall costs, but serves to heighten typically solitary experiences with a social aspect. [More]
Score: 7.6
This Year and V. Hot Top 4 Examples: 7,082 Total Clicks Date Range: Dec 13 - Dec 14
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Charities take a backseat to doing social good through microloans
Implications - It only takes a small amount of money from individuals part of a much larger collective to have a big impact on the world. The most appealing aspect to micro-lending to the public isn't just that it's low risk (the large majority of loans are paid back), but the more personal & communal aspect of micro-lending. [More]
Trend Hunter Services
Score: 7.8
This Year and V. Hot Top 4 Examples: 7,606 Total Clicks Date Range: Mar 14 - Dec 14
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Collaborative consumption is becoming more mainstream as consumer values shift
Implications - With little to no risk, any consumer can participate in the peer-to-peer economy, relying on it for everything from carpooling, to toy rentals to kitchen appliance sharing. The movement from B2C from P2C is driven by the sense of community built, the convenience of participation and a growing environmental awareness and distaste for over-consumption. [More]
Score: 5.3
This Year and Warm Top 4 Examples: 5,684 Total Clicks Date Range: May 13 - Dec 14
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Catering to children, business platforms offer learning tactics
Implications - Going beyond imaginative play sets and at-home activities, kids are turning to specialized platforms and clubs to develop entrepreneurial skills. Allowing boys and girls to come together to participate in business ventures, these initiatives are creating a space for learning and peer-to-peer socialization. [More]
Score: 5.8
This Year and Warm Top 4 Examples: 3,343 Total Clicks Date Range: Apr 14 - Dec 14
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Service providers offer users creative ways to personalize usage
Implications - Going beyond speed and accessibility, telecom providers are turning to more customized tactics to make user experiences more tailored. Offering platforms and data plans that allow consumers to adjust and adapt content to their liking, services are using personalized platforms to not only heighten engagement, but give users a greater sense of control. [More]
Score: 8
This Year and V. Hot Top 4 Examples: 21,082 Total Clicks Date Range: Jun 14 - Nov 14
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Subscriptions go beyond food and fashion to offer consumer convenience
Implications - Responding to a growing demand for convenience, subscription services are turning to niche offerings for consumer appeal. Providing deliveries for things like mobile chargers and fragrances, brands are catering to niche interests as a means to expand market audiences. This speaks to a shift toward more customized sources of consumer convenience. [More]
Score: 7.2
This Year and Hot Top 4 Examples: 11,400 Total Clicks Date Range: Sep 14 - Oct 14
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Consumers flock to services that outsource even rudimentary tasks
Implications - Anything consumers can do to automate an aspect of daily life is being coveted, which is supported by the rise of outsource services for everything from laundry to texting. As work schedules continue to become more hectic, consumers will likely opt for convenience, even at a price, in everyday life. [More]