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Same Sex-ceptance
Society becomes more gay-friendly with marketing and products
Implications - As society becomes more accepting of same-sex relationships, gay couples are getting pushed to the foreground and becoming a focal point in the marketplace. Some brands, in an attempt to show consumers their compassion and liberalism, are appealing to consumer emotion in this way, expressing their openness through marketing, advertising and new products themed around same-sex coupling.
| Score: 5 |
Warm
Top 5 Examples:
Date Range:33,980 Total Clicks Feb 11 - Jan 12 |
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Featured Examples | |||||||||||
Emotional LGBT-Awareness ShotsThe L. Weingarten 'A Series of Questions' Series Fights TransphobiaThe L. Weingarten 'A Series of Questions' photo project brings light to the transphobic and gender-biased preconceptions, comments and events that transpire every day that people might not even be aware… [More] |
Sapphic Steamy ShootsWoman by Henryk Lobaczewski Celebrates Female Beauty and PowerThe alluring and ever sexy shoot Woman by Henryk Lobaczewski is almost too hot for the naked eye. This fascination that fashion has with homoeroticism is only growing in popularity and is being seen more… [More] |
Gay Marriage GamingElder Scrolls: Skyrim Includes Interspecial, Same-Sex RelationshipsThe Elder Scrolls: Skyrim is the sixth installment in the fantasy gaming series and intends to shatter the sales records held by previous iterations. How exactly does developer Bethesda Softworks intend… [More] | |||||||||
Gay-Friendly Online DiscountsFab Deals Releases 'Big Gay Deal of the Day' for Daily BargainsFab Deals is following in the footsteps of Groupon and LivingSocial in offering daily discounts targeted towards gay men.
Fab.com created 'Big Gay Deal of the Day' after seeing many Groupon deals geared… [More] |
Same-Sex Spousal GraphsThe 'All's Fair in Love' Infographic Shows Positive ChangeThe legalization of gay marriage in New York on June 24, 2011, marked a huge step forward for same-sex couples everywhere, showing that American opinions on LGBTQ rights are changing -- which is exactly… [More] | ||||||||||
