If these 2014 social media trends indicate anything, it is that selfies are taking over the world. Sharable on any platform, these smartphone self-portraits are a social mainstay. From fake Disney prince selfie renderings to feminist hashtag movements, selfies were used in an effort to support a range of charitable causes as well as for entertaining and narcissistic reasons.
Instagram proved itself a legitimate advertising platform, as seen with social fashion lookbooks, marriage-stopping social campaigns and hashtag currency shops. This proved the importance of visual content in social mediums and digital content marketing. More on this topic can be found in infographics like interaction increasing guides and well-rounded content strategies. In addition to using Instagram for advertising purposes, there were plenty of artistic accounts created this year that challenged the way we see art and graphic design.
For more in-depth coverage of 2014 social media trends, Trend Hunter's social media trend report is a comprehensive resource.
- Gen Alpha
- Gen Z (primary audience)
- Millennial (primary audience)
- Gen X (primary audience)
