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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,293 more

Granular Gamification

Small tasks are incentivized to push motivation

Implications - Though used in many different ways, gamification is perhaps most useful for consumers when leveraged for small task completion. In the information age, maintaining focus and motivation is more difficult than ever, creating a need for ways to keep consumers interested in the mundane. This is the effect of the mass shift from product to experience, tempering consumer's expectations toward fun and frivolity.
Workshop Question - What is the most rote aspect of consumers' experience with your brand? How would you gamify that aspect?
4.1
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 34 Examples:
44,812 Total Clicks
Date Range:
Mar 16 — Dec 16
Trending:
Average
Consumer Insight Topics:

Featured Examples

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