Consumers prioritize the reach of their at-home Internet
Implications - With consumers becoming more and more reliant on the Internet for both work and play, issues of limited Wi-Fi and poor connections find a fitting solution in routers specifically equipped with far-reaching capabilities. This prioritization of a seemingly simple feature shows the increased importance of Internet connectivity, and its usefulness beyond social media.
Workshop Question - What is a seemingly simple component of your product or service offerings that could be prioritized to the benefit of your customers?
Trend Themes
1. Increased Importance of Internet Connectivity - With consumers relying more heavily on the internet for work and play, there is a growing need for routers with far-reaching capabilities.
2. Innovative Connectivity Technologies - As more and more smart devices enter the home, there is an opportunity to connect all of these devices seamlessly with bluetooth-enabled routers and routers that utilize WiGig technology.
3. Dispersed Wi-fi Routers - The use of multiple routers, such as the Netgear Orbi system, have the potential to solve issues of limited Wi-Fi and poor connections, particularly in larger houses.
Industry Implications
1. Telecommunications - Innovative router technologies have the potential to disrupt the telecommunications industry, particularly with the growing demand for seamless connectivity with smart devices.
2. Home Improvement - Dispersed Wi-Fi routers and router systems have generated opportunities for the home improvement industry in providing solutions for improving internet connectivity throughout the house.
3. Internet of Things - As the Internet of Things continues to grow, the need for routers with innovative connectivity technologies, such as bluetooth-enabled routers and WiGig technology, will increase in order to support the growing number of smart devices in the home.
4 Featured, 32 Examples:
44,462 Total Clicks
Date Range:
Aug 15 — Aug 16
Trending:
Average
Consumer Insight Topics:
