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Geotagged Networking

Consumers embrace social media with location-based image sharing

Implications - As consumers look for new ways to share their images online, many are embracing GPS-powered social platforms that use geotagging to provide more condensed selections of content. Often involving geotagged locations at which users will "drop" digital photographs for others to "find," such innovative photography-based social networks suggest an interest in organic interaction with other users as mainstream alternatives continue to become more saturated. This progression suggests a consumer interest in mobile applications that highlight curated selections of user-generated content as a means to cultivating community around shared interests.
Workshop Question — What are three ways your brand could integrate location-based sharing into your brand's social media marketing plan?
3.5
Score
Popularity
Activity
Freshness
Patterns
Megatrends
7 Featured, 62 Examples:
77,820 Total Clicks
Date Range:
Jan 15 — Apr 17
Trending:
Mild
Consumer Insight Topics:

Featured Examples

Beacon-Based Photo Apps
Beacon-Based Photo Apps
The Droppie App Uses Beacon Technology to Share Images Based on Location
Droppie is an ingenious app that aims to use beacon technology to create a social photo app that rivals Instagram and Facebook. The newly developed Droppie app is a project of Marek Sandor and... MORE
Gamified Event Photography Apps
Gamified Event Photography Apps
Dudr is a Social Photo App That Lets Groups Share Images as a Game
This social photo app encourages your group of friends to take a picture an hour, turning them into a collective feed. The Dudr app turns smartphone photography into a gamified experience beyond... MORE
Mobile Travel Journal Apps
Mobile Travel Journal Apps
The Start-Up Polarsteps is Revolutionizing the Way We Track our Travels
The start-up Polarsteps is about to change the face of travel blogging by offering an easy way to log your travels via your mobile device, even without access to GPS or WiFi. Polarsteps explains... MORE
Geotagged Travel Platforms
Geotagged Travel Platforms
Travel Storytelling App Tripstr Makes it Easier to Share Your Trips
This travel storytelling app makes it easier and faster for you to create and share your trip stories. In only minutes, social media platform Tripstr turns the photos from your trip into a beautiful... MORE
Social AR Geolocation Apps
Social AR Geolocation Apps
The 'Grifidi' Social Experience App Creates Location-Based Socializing
Working with geolocation technology and augmented reality, the ‘Grifidi’ social experience app enables users to create location-based conversations and more for all to see. Users are... MORE
Food Discovery Apps
Food Discovery Apps
The 'Gigamunch' App Enables Users to Make and/or Share a Homemade Meal
Modern consumers are finding it harder than ever to cook or eat a homemade meal, so the ‘Gigamunch’ app is designed to help them find delicious food near them. Working like a location-... MORE
Location-Based Photo Apps
Location-Based Photo Apps
IceCream's App Now Lets Users Discover Photos on Their Friends' Phones
Updating its space-saving photo app, IceCream has created a feature that allows users to discover photos on their friends’ cell phones from an event they were at together. The app allows... MORE

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