Action-Based Bonding

Consumers turn to live-action entertainment for group activities

Implications - Despite the growth of AR and VR technology in the entertainment sphere, consumers are beginning to physically challenge themselves with live-action games and activities. Allowing gamers and non-gamers alike to share in a fun and engaging experience with one another, these immersive forms of entertainment speak to the importance of providing alternative experiences as a means of creating one-of-a-kind memories.
SCORE 5.6
Popularity
Activity
Freshness
Megatrends
Patterns
128,765 Total Clicks
Dec 14 - Feb 16
Warm
LifestyleLife
Featured Examples
Stress-Relieving Rage Rooms - Toronto's 'Rage Room' Provides a Novelty Experience in Smashing Things
SCORE 7.5
Warm 6,879 Clicks Pub: Sep 1, 15
Stress-Relieving Rage Rooms
Toronto's 'Rage Room' Provides a Novelty Experience in Smashing Things
The latest craze in stress-relieving practices is here, and it’s not yoga or meditation-related. Toronto’s ‘Rage Room’ plain and simply lets visitors rent protective gear and... [More]
Immersive Archery Tag Experiences - Playmaker U's Archery Tag Games are Adventurous and Engaging
SCORE 6.7
Warm 3,737 Clicks Pub: Feb 13, 16
Immersive Archery Tag Experiences
Playmaker U's Archery Tag Games are Adventurous and Engaging
Playmaker U’s archery tag games are an adventurous and engaging hobby that Millennials will enjoy. Similar to popular paintball and laser tag adventures, the hobby centers around a friendly... [More]
Massive Indoor Obstacle Courses - Pursuit OCR is the Largest of Its Kind in Canada
SCORE 5.6
Warm 2,834 Clicks Pub: Sep 4, 15
Massive Indoor Obstacle Courses
Pursuit OCR is the Largest of Its Kind in Canada
Obstacle course races have become hugely popular the world over and that’s what makes Pursuit OCR a promising endeavor set to take the city of Toronto by storm. Pursuit OCR will be Canada’... [More]
Electrifying Laser Tag Games - The Battlegrounds Laser Tag Experience is Uber-Intense
SCORE 4
Mild 355 Clicks Pub: Dec 17, 14
Electrifying Laser Tag Games
The Battlegrounds Laser Tag Experience is Uber-Intense
Battlegrounds Laser Tag, located in Toronto, is a next-level laser tag experience that is so realistic that you’ll forget that you’re playing a game and will feel completely immersed in... [More]
Active Karaoke Experiences - This Japanese Karaoke Space Also Features a Bouldering Wall
SCORE 3.3
Mild 795 Clicks Pub: Jan 14, 16
Active Karaoke Experiences
This Japanese Karaoke Space Also Features a Bouldering Wall
Located in the heart of Kyoto’s Kawaharamachi neighborhood, this unique karaoke facility is home to a bouldering wall that invites visitors to get active as they sing. While classic karaoke is... [More]
Quantcast