Legacy Merchandising

Brands design spaces to educate consumers on company heritage

Implications - Going beyond immersive concepts, many brands have begun designing dedicated retail spaces in which consumers can learn about company heritage. A unique opportunity to showcase a brand's creation story, such educational spaces aim to inspire consumers to identify with the brand's journey, values and traditions. While these spaces aren't focused on serving as a point of purchase, they are an example of how tangible stories translate into human connection.
SCORE: 6.9
Hot Top 6 Examples: 38,319 Total Clicks Mar 15 - Dec 15
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Consumer Insight Topics: MarketingLifestyleSportsFoodBranding
Narrative Supermarket Concepts - The Meny Supermarket Tells the Story of Local Agriculture
SCORE: 8.1
Viral 12,559 Clicks Pub: Dec 10, 15
Narrative Supermarket Concepts
The Meny Supermarket Tells the Story of Local Agriculture
The Meny Supermarket in Norway is a genuinely engaging and interesting grocery concept that is both interactive and effect in telling the brand’s story. Creating a perfect opportunity to... [More]
Giant Inflatable Shoeboxes - This Nike Air Max Day Shanghai Installation is a Towering Shoebox
SCORE: 6.4
V. Hot 8,923 Clicks Pub: Mar 27, 15
Giant Inflatable Shoeboxes
This Nike Air Max Day Shanghai Installation is a Towering Shoebox
This dazzling Nike Air Max Day Shanghai installation was apart of a larger exhibit within the Shanghai Exhibition Center. Sneaker culture is especially popular in Shanghai and makes Nike’s... [More]
Retrospective Magazine Exhibits - Gossip Magazine Grazia Celebrated Its 10th Anniversary in 2015
SCORE: 6.6
Hot 814 Clicks Pub: Oct 7, 15
Retrospective Magazine Exhibits
Gossip Magazine Grazia Celebrated Its 10th Anniversary in 2015
In order to celebrate its 10th anniversary, British gossip magazine Grazia held an exhibition earlier this year at the Getty Images Gallery in London. Spanning three weeks, the exhibition... [More]
Vault-Inspired Whiskey Pop-Ups - This Pop-Up Glenmorangie Bar Delighted Fans in London
SCORE: 6.8
Hot 7,091 Clicks Pub: Nov 9, 15
Vault-Inspired Whiskey Pop-Ups
This Pop-Up Glenmorangie Bar Delighted Fans in London
The pop-up Glenmorangie Bar was a temporary whiskey experience that took place in London’s Soho neighborhood earlier in 2015. A collaboration between Glenmorangie and Polar Black Events, the... [More]
Mustard-Tasting Bars - Maille Has Launched a Dijon Mustard-Only Shop in NYC
SCORE: 6
Warm 3,509 Clicks Pub: Mar 31, 15
Mustard-Tasting Bars
Maille Has Launched a Dijon Mustard-Only Shop in NYC
Previously only available in Europe, Maille’s line of dijon mustards has officially made its debut in America with the country’s first ever mustard-centered retail experience. While... [More]
Bike Factory Cafes - Heritage Bicycles in Chicago is Part Bike Shop and Part Coffeeshop
SCORE: 5.6
Warm 5,423 Clicks Pub: Apr 3, 15
Bike Factory Cafes
Heritage Bicycles in Chicago is Part Bike Shop and Part Coffeeshop
The Heritage Bicycles General Store is one of three Chicago bicycle shops from the Heritage brand that boasts a charming coffeeshop atmosphere that complements its retail space. Located in Chicago&#... [More]
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