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Score: 6.7
This Week and Mild Top 4 Examples: 14,512 Total Clicks Date Range: May 14 - May 15
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Consumers seek to add an otherworldly touch to their homes
Implications - In an effort to add allure to their homes, consumers are turning to space-age themes and Sci-Fi influences when it comes to interior decorating. This approach not only signifies that consumers are veering away from conventional design, but also that they're favoring the surreal over the traditional in terms of aesthetics. [More]
Score: 6.4
This Week and Mild Top 4 Examples: 10,450 Total Clicks Date Range: Mar 14 - May 15
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Artists look to outer space for inspiration in their work
Implications - Rather than pandering to the sci-fi fandom, artists using space-inspired visuals in their work are attempting to get back to the root of what science fiction is all about: a creative re-imagining of the future. By referencing the cosmos in their work, artists are able to tap into people's collective anxieties about the future, and create a surreal counter-narrative that provides both comfort and amazement. [More]
Score: 5.7
This Week and Mild Top 4 Examples: 7,703 Total Clicks Date Range: Apr 14 - May 15
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Companies offer parents and kids environmental painting products
Implications - Parental preoccupation with the environment permeates not only food and fashion choices, but also artistic expression. Painting products for children are meeting rising consumer demand for eco merchandise with goods incorporating natural ingredients and design features. Tapping into this green niche also provides a sense of social accountability among both brands and end users. [More]
Score: 8.4
This Month and Hot Top 4 Examples: 23,471 Total Clicks Date Range: May 14 - May 15
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Office tech evolves to offer consumers smart furniture options
Implications - As technology evolves and homes become smarter, offices do as well. Consumers are turning to smart furniture and office accessories to ensure ergonomic quality, productivity and efficiency in the workplace. This shift not only reveals a desire for efficacy in all aspects of consumers' lives, but also supports the move towards more connected physical spaces. [More]
Score: 8
This Month and Warm Top 4 Examples: 7,844 Total Clicks Date Range: May 14 - May 15
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Consumers turn to functional, eco-friendly travel products
Implications - Consumers are adopting a responsible approach to travel through eco-friendly products. This speaks to a rise in eco-consciousness that creates a need for convergence between everyday priorities, such as convenience, with environmental concerns. Ultimately, consumers are seeking green products, but within the parameters of conventional daily consumerism. [More]
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Score: 7.2
This Month and Warm Top 4 Examples: 5,921 Total Clicks Date Range: Aug 14 - May 15
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Membership-based loyalty programs get a boost from gamified reward systems
Implications - By creating a captivating members-only app with a competitive edge, brands can engage consumers on a social sharing-driven platform while cultivating a community centered around the brand's products or services. In enticing consumers with the offer of exclusive members-only content that is earned through engagement, brands can ensure a captivated audience while tempting new loyal users through the promise of elevated status. [More]
Score: 8.8
This Month and Hot Top 4 Examples: 20,406 Total Clicks Date Range: May 14 - May 15
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Pop-up shops channel a sense of homespun charisma with rustic modern interiors
Implications - When infused with earthy color schemes that highlight rustic elements such as exposed brick and beams, temporary retail spaces can succeed in creating an atmosphere of homespun charm that resonates well with consumers. In channeling a sense of connection to the past, pop-up shops can entice consumers with the accessibility of the rustic design. [More]
Score: 6.7
This Month and Warm Top 4 Examples: 2,354 Total Clicks Date Range: Apr 15 - May 15
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Brands redefine how fragrances are deployed with dual-functioning properties
Implications - Seeking to make the process of diffusing scents and fragrances more experiential, brands are turning to dual-purpose product formats for greater appeal. Turning traditional fragrance pieces into wearable devices and high-tech time pieces, brands are not only adding a more functional purpose, but they're also making the experience more interactive for consumers. [More]
Score: 5.3
This Month and Mild Top 4 Examples: 1,174 Total Clicks Date Range: May 15 - May 15
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Seeking to heighten ambiance, consumers turn to systems that circulate scents
Implications - Moving beyond traditional air fresheners and scented candles, home owners are turning to high-tech fragrance systems to heighten appeal. Opting for automated solutions that integrate elements like Piezo technology, consumers are able to disperse and deliver scents around the house without the need to monitor. This speaks to a need to improve one's surroundings in a more autonomous and subtle way. [More]
Score: 8.1
This Month and Warm Top 4 Examples: 14,635 Total Clicks Date Range: Mar 15 - May 15
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Consumers gravitate to pop-up stores with a more casual approach
Implications - Veering away from the flashy and prestigious, pop-up shops and venues have begun experimenting with a more utilitarian aesthetic. The focus on functionality and pragmatism in pop-up design suggests that, though still experiential, pop-up shops are considered a more routine occurrence in consumer's lives, and their aesthetics have grown to reflect that shift. [More]