Fall may be pumpkin spice season, but these October 2018 drinking trends show that beverage companies are still looking to innovate within the industry. Ranging from in-flight Oktoberfest services to scientific gin libraries, innovations appearing on this October 2018 drinking list showcase the best ideas stemming from the alcohol industry.
Orchestrated by Lufthansa, in-flight Oktoberfest services will bring kegs back to the airline after a 50-year absence. The kegs used for these flights were specially designed to handle the pressure on planes and can be easily tapped. Available exclusively for Business Class customers, this service will feature an accompanying menu developed by LSG Sky Chefs.
Also featured on this list is a new gin library stationed in Scotland. Serving as a botanical reference center, this gin library catalogs 72 different sustainable botanicals found in Scotland. The aim of the library is to aid the Scottish gin distilling industry as it continues to expand and revive in the global marketplace.
- Gen Z
- Gen Alpha
- Millennial (primary audience)
- Gen X (primary audience)
