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Top 100 Marketing Trends in October

From Branded Farm Visits to Workout-Bartered Subway Fare

— October 12, 2015 — Pop Culture
The top October 2015 marketing trends highlight the consumer interest in brand transparency and the effectiveness of gamification when aiming to market health.

Inspired by a similar campaign in Moscow, Mexico City recently implemented a program that allows people to trade workouts for free subway fare. The program requires 10 squats each time the user is entering the subway station.

Another Latin American campaign, Hellmann's Brazil recently invited fans to visit the brand's farm facilities. Speaking to the interest in transparency and the pattern of wholesome marketing, the campaign served to elevate the Hellmann's product as one that includes farm fresh ingredients.

The top October 2015 marketing trends speak to post-demographic consumerism, in which an individual consumer's morals and interests inform their purchases more than their age, geographic position or gender.
5.9
Score
Popularity
Activity
Freshness
99
Single-Serve Berry Mixers
Single-Serve Berry Mixers
These Individually Canned Alcohol Mixes Flaunt Fresh Fruity Flavors
<
98
Contrasting Cruise Charts
Contrasting Cruise Charts
This Infographic Helps Travellers Decide Which Vacation is Best for Them
<
97
Cyberbullying Youth Ads
Cyberbullying Youth Ads
These UNICEF Ads Feature Kids Pointing Phones Like Handguns at Their Peers
<
96
Secret Agent-Honoring Vodkas
Secret Agent-Honoring Vodkas
The 007 Belvedere Vodka is Made to Resemble James Bond’s Gun Barrel
<
95
Rental Yacht Accommodations
Rental Yacht Accommodations
This Luxury Yacht is Being Offered to Airbnb Travelers in Hong Kong
<
94
Digestive Burger Infographics
Digestive Burger Infographics
This Chart Explains What Happens to the Body After Eating a Big Mac
<
93
Nordic-Inspired Kiwi Brews
Nordic-Inspired Kiwi Brews
The Nordic Kiwi Brewers Was Created by Several New Zealanders in Sweden
<
92
Clockwork Food Packages
Clockwork Food Packages
This Packaging Induces Happy Feelings with a 5'Minutes 'Til Lunch Label
<
91
Racy Royalty Portraits
Racy Royalty Portraits
This Artist Honors the Queen of England's Rein with a Pin-Up Portrait
<
90
Adventurous Spy Getaways
Adventurous Spy Getaways
This Hotel's James Bond Experience Takes You on a Helicopter Spy Mission
<
89
Pulled Mushroom Sandwiches
Pulled Mushroom Sandwiches
This Cleveland Tavern Offers a Pulled Barbecued Mushroom Sandwich
<
88
Cola-Honoring Notebooks
Cola-Honoring Notebooks
This Limited Edition Notebook Celebrates Coca-Cola's 100th Anniversary
<
87
Event Rental Platforms
Event Rental Platforms
'Splacer' is a Venue Rental Site for Off-Site, Party & Event Space Rentals
<
86
Pop-Up Magazines
Pop-Up Magazines
The Kit's September Addition Was Offered with a Limited Distribution
<
85
Handleless Veggie Peelers
Handleless Veggie Peelers
This Elegant Vegetable Peeler Has No Handle to Ensure Precision
<
84
Deceptive Moving Van Ads
Deceptive Moving Van Ads
Renault Master's Latest Ads Feature Physics-Bending Rollable Furniture
<
83
Vinyl Lending Libraries
Vinyl Lending Libraries
The Hyundai Card Music Library is Accessible to Card Holders in Seoul
<
82
Sci-Fi Coffee Drinks
Sci-Fi Coffee Drinks
These Galactic Frappuccinos are a Star Wars Starbucks Collaboration
<
81
Simplified Logo Posters
Simplified Logo Posters
Nick Barclay Recreated Famous Logos with a Minimalist Look
<
80
Electric Static Ball Caps
Electric Static Ball Caps
This Line of Mitchell & Ness Uses Faux Suede and Static-Like Materials
<
79
Interactive HIV Ads
Interactive HIV Ads
This Innovative Ad Encourages Patient Engagement Via Social Media
<
78
Teen Restauranteur Eateries
Teen Restauranteur Eateries
Eureka is a New NYC Restaurant Run by 16-Year-Old Chef Flynn McGarry
<
77
Vibrant Antipasti Packaging
Vibrant Antipasti Packaging
Orto Mio is a Range of Antipasti Ingredients from Penny Supermarkets
<
76
Evolutionary Techology Infographics
Evolutionary Techology Infographics
This Chart Shows 15 Years Worth of Technological Advancements
<
75
Wooden Business Cards
Wooden Business Cards
These Sleek Wooden Cards are Made Using Discarded Doors
<
74
Single-Serve Soup Pods
Single-Serve Soup Pods
The New Keurig and Campbell's K-Cup Makes Single Soup Cups Like Coffee
<
73
Cottage Cheese-Based Yogurts
Cottage Cheese-Based Yogurts
The 'Nordica Smooth' Snack is Packed with Protein & Sweet Flavors
<
72
Gym-Themed Lookbooks
Gym-Themed Lookbooks
This Athletic Apparel was Photographed in Black & White Inside a Training Gym
<
71
Sci-Fi Geometric Illustrations
Sci-Fi Geometric Illustrations
This Artist Created Images of Geometric Star Wars Characters
<
70
Smart Memory Spoons
Smart Memory Spoons
Maille's Smart Spoons Remembers Which Flavors Consumers Liked Best
<
69
Eco Teabag Coffee
Eco Teabag Coffee
The K-POD Coffee System Reduces Waste for Sustainable Caffeine Consumption
<
68
Bar-Themed Offices
Bar-Themed Offices
The William Grant & Sons Office Contains an Elegant Bar and Branded Products
<
67
Japanese Snack Guides
Japanese Snack Guides
This Detailed Poster Explains Popular Desserts and Foods in Asian Cuisine
<
66
Livable Planet Infographics
Livable Planet Infographics
This Chart Explains How the Human Race Could Potentially Live on Mars
<
65
Dangerous Food Charts
Dangerous Food Charts
This Infographic Lists the Most Treacherous Foods to Digest
<
64
Branded Farm Visits
Branded Farm Visits
This Hellmann's Brazil Campaign Invited Fans to Its Tomato Fields
<
63
Illusory Solar Photoshoots
Illusory Solar Photoshoots
The Pelicans' Anthony Davis Plays Ball with the Sun in These Photos
<
62
Revolutionary Whiskey Bottles
Revolutionary Whiskey Bottles
The 'Lost Republic' Celebrates the 1846 California Bear Flag Revolt
<
61
Boozy Bath Pop-Ups
Boozy Bath Pop-Ups
This Pop-Up Event by 'Bathstore' Brings Champagne Bubble Baths to Consumers
<
60
Workout Partner-Seeking Apps
Workout Partner-Seeking Apps
The Sprinter App Helps Björn Borg Consumers Find Fitness Partners
<
59
Illustrated Fashion Catalogs
Illustrated Fashion Catalogs
The Latest Sylvio Giardina Lookbook Features Hand-Rendered Images
<
58
Factual Smile Infographics
Factual Smile Infographics
This Chart Shares Fun Facts About Smiling and How it Can Improve Moods
<
57
Fashion Gallery Boutiques
Fashion Gallery Boutiques
This Elegant Fashion Shop Boasts Feminine Tones & Natural Light
<
56
Raw Perfume Packaging
Raw Perfume Packaging
One Seed's Organic Perfume Packaging Boasts a Natural Aesthetic
<
55
Remodeled Factory Restaurants
Remodeled Factory Restaurants
This Eatery and Meeting Space Used to Exclusively Produce Sausages
<
54
Generational Fashion Ads
Generational Fashion Ads
The MANGO Autumn 2015 Campaign Features Kate Moss & Cara Delevingne
<
53
Elastic Costume Editorials
Elastic Costume Editorials
These Images Present Costume-Connected Dancers Creating Abstract Shapes
<
52
Flamboyant Retro Bars
Flamboyant Retro Bars
The 'Soho' Bar Fuses an Ominous Retro Theme with Numerous Flashy Accents
<
51
Academic Fast Food Ads
Academic Fast Food Ads
These McDonald's Ads Celebrate the School Season with Tasty Reminders
<
50
Atmospheric Couture Pop-Ups
Atmospheric Couture Pop-Ups
The Fendi Pop-Up at Harrods Imitates the Brand's New Headquarters
<
49
Soda Brand Factory Visits
Soda Brand Factory Visits
This Coca-Cola Brazil Campaign Was a Response to Negative Rumors
<
48
Morbid Delivery Coffins
Morbid Delivery Coffins
Coolstuff.com Will Deliver Your Order in a Life-Sized Custom Coffin
<
47
Equestrian Wine Branding
Equestrian Wine Branding
The Pirineos Wines Reveal Horse Wine Labels with a Majestic Black Horse
<
46
Cocktail Hot Dog Eateries
Cocktail Hot Dog Eateries
The 'Dogs&Tails' Bar and Cafe Combines Upscale Drinks with Comfort Foods
<
45
Lip-Locking Coffee Cups
Lip-Locking Coffee Cups
Coffee Kiss Packaging Places a Pair of Smoochers Into the Lid
<
44
Social Treasure Hunts
Social Treasure Hunts
Ted Baker's Online Treasure Hunt Has Users Virtually Explore Instagram
<
43
Remixed Plant Logos
Remixed Plant Logos
This Company Recreated Iconic Brand Logos Using Lush Green Foliage
<
42
Architectural Menswear Lookbooks
Architectural Menswear Lookbooks
7 Diamonds Uses Organic Architecture to Highlight Fashion for Men
<
41
Ferocious Gin Bottles
Ferocious Gin Bottles
The Blind Tiger Gin Labels Honor Traditions of the Prohibition Period
<
40
Geometrical Raw Soap Branding
Geometrical Raw Soap Branding
Like Their Soaps, Rawganique's Packaging is Handmade
<
39
Pop-Up Department Stores
Pop-Up Department Stores
The 'Multiplex' by Tom Dixon and Selfridges Bring Variety to Consumers
<
38
Steet-Dancer Fashion Editorials
Steet-Dancer Fashion Editorials
This Fall Fashion Line Lookbook Features Intricate Dance Poses
<
37
Graffitied Liquor Designs
Graffitied Liquor Designs
These Liquor Bottle Designs Feature the Works of Popular Street Artists
<
36
Single-Table Restaurants
Single-Table Restaurants
The Pop-Up UNA Restaurant Contains One Table That Seats 12 Guests
<
35
Inhaled Insulin Ads
Inhaled Insulin Ads
These Ads Demonstrate a Better Way for Patients to Manage Diabetes
<
34
Festival Yogurt Shops
Festival Yogurt Shops
Snog's Yog-Yurt Pop-Up Offers Refreshing Treats to Concert Goers
<
33
Bike-Inspired Eateries
Bike-Inspired Eateries
The Ham on Wheels Restaurant Combines Fast Food & Bike Culture
<
32
Parisian Boutique Concepts
Parisian Boutique Concepts
Rich & Royal's Store Merchandising Features Romantic French Accents
<
31
Linguistic Learning Infographics
Linguistic Learning Infographics
This Chart Explores How Long it Takes to Learn a New Dialect
<
30
Comparison Smartphone Charts
Comparison Smartphone Charts
This Infographic Illustrates the Contrasts from iPhone 6S Plus to 6S
<
29
Rubberized Rainbow Sneakers
Rubberized Rainbow Sneakers
These Toddler Nike Shoes are Made With Colorful Neoprene Uppers
<
28
Social Fashion Pop-Ups
Social Fashion Pop-Ups
Tumblr Created a NYFW Pop-Up Shop Featuring a RTW Collection
<
27
Experiential Tech Retailers
Experiential Tech Retailers
The Samsung D'Light Experience is a Multi-Level Immersive Retail Shop
<
26
Caged Unisex Fashions
Caged Unisex Fashions
The ETQ Amsterdam Store Boasts an Austere Interior Decor
<
25
Music-Themed Luxury Hotels
Music-Themed Luxury Hotels
This European Boutique Hotel Provides a Special Tailored Experience
<
24
Folk Art Tequila Branding
Folk Art Tequila Branding
Siempre Tequila is a New Craft Spirits Brand with Dynamic Packaging
<
23
Organic Tech Shops
Organic Tech Shops
This Jony Ive Apple Store Represents a Shift in Tech Retail Decor
<
22
Contrasting Lifestyle Campaigns
Contrasting Lifestyle Campaigns
Wrangler Jeans Playfully Portrays Different Visual Messages
<
21
Masculine Streetwear Couture
Masculine Streetwear Couture
This Givenchy Fall/Winter Editorial Shows Women Ruling Menswear
<
20
Fast Organic Burger Chains
Fast Organic Burger Chains
This Greek Burger Chain Boasts Sleek Packaging for the Design Lover
<
19
Healthy Pregnancy Diet Ads
Healthy Pregnancy Diet Ads
These Posters Promote Healthy Diets for Pregnant & Breastfeeding Women
<
18
Minimalist Gender-Neutral Skincare
Minimalist Gender-Neutral Skincare
CONTEXT is a Straight-Forward Gender-Neutral Skincare Line
<
17
Chalkboard Cafe Branding
Chalkboard Cafe Branding
The Tasty Corner Restaurant Brands Itself with Black Boards & White Chalk
<
16
Multi-Sensory Warehouse Installations
Multi-Sensory Warehouse Installations
'29Rooms' Immerses Refinery29 Readers in Real-World Content
<
15
Finnish Cafe Branding
Finnish Cafe Branding
Ekberg is the Oldest and Most Well-Known Bakery in Finland
<
14
Non-Model Fashion Ads
Non-Model Fashion Ads
This Project Features Everyday People Recreating Iconic Clothing Ads
<
13
Workout-Bartered Subway Fare
Workout-Bartered Subway Fare
Mexico City is Offering Free Subway Rides in Exchange for Squats
<
12
Neon Sneaker Lamps
Neon Sneaker Lamps
This Brightly Colored Shoe Lamp Mimics the Iconic Nike Air Max 1 OG Model
<
11
3D Chocolate Printing Machines
3D Chocolate Printing Machines
Hershey's CocoJet Prints Unique 3D Designs Like Life-Like Figurines
<
10
Mobile Mattress Showrooms
Mobile Mattress Showrooms
The Napmobile Presented by Casper Allows Consumers to Test Mattresses
<
9
Embroidered Logo Parodies
Embroidered Logo Parodies
These Embroidered Patches Turn Fashion Brand Logos Into Nature Scenes
<
8
Code-Scanning Chat Apps
Code-Scanning Chat Apps
The Kik App Now Allows Users to Scan QR Codes to Connect to Brands
<
7
Paper Water Bottle Concepts
Paper Water Bottle Concepts
Flowater is a Reclaimed Water Brand Concept Based on Tetra Paks
<
6
Pop-Up Shoe Stores
Pop-Up Shoe Stores
This Mobile Shop Lets Customers Experiment with High-Tech Footwear
<
5
Monochromatic Eatery Interiors
Monochromatic Eatery Interiors
The Eat Rice & Noodle Restaurant Uses One Color for Decoration
<
4
Pop Art Fashion Campaigns
Pop Art Fashion Campaigns
Retailer Aizone's Ads Brings to Life the Work of Roy Lichtenstein
<
3
Herb-Covered Eateries
Herb-Covered Eateries
This Restaurant is Decorated with Herbs the Chef Uses to Prepare Meals
<
2
Interactive Litter Bins
Interactive Litter Bins
This London Litter Campaign Uses Fun Games to Recycle Cigarettes and Gum
<
1
Recognizable Minimalist Logos
Recognizable Minimalist Logos
These Brand Logos Remain Identifiable Even While Stripped in Design
<