Winter is a conflicting time of the year when it comes to food and that conflict is addressed in the top February 2015 food trends. While it is only natural for people to gravitate towards hot comfort meals during the colder months, there is also a focus on healthy items as people attempt to stick to new year resolutions. Not to mention that the latter is often strongly affected by a desire to have the perfect beach body come summer.
That said, the top February 2015 food trends toggle between the two in perhaps what can be argued is the healthiest of ways. After all, people should be able to indulge from time to time while adhering predominantly to a nutritious diet. These February 2015 food trends encourage such a plan.
SCORE
5.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
- Gen Alpha
- Gen Z (primary audience)
- Millennial (primary audience)
- Gen X (primary audience)
POPULARITY
Popularity 84%
Activity 82%
Freshness 8%
