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Top 90 Beverage Ideas in August

From Canned Gin Cocktails to Enhanced Sparkling Waters

— August 29, 2020 — Lifestyle
From canned cocktails to adaptogens-infused seltzers, the August 2020 beverage trends reveal that consumers are reaching for a wide range of beer and wine alternatives this summer.

With the growing demand for alternatives to beer, the canned cocktail market is booming. And beyond the vodka spiked seltzers that have been popular in the past, the August 2020 beverage trends reveal an even wider range of cocktail options. For instance, there's Opihr Gin ready-to-drink gin and tonics, made with hints of ginger and orange. There's also a new brand of tequila seltzers called Volley that are made with 100% blue agave tequila.

Of course, not every consumer is reaching for a cocktail instead of beer. Non-alcoholic drinks are also gaining popularity and many of the new offerings are enhanced with healthy add-ins. For instance, Free Rain is a new line of enhanced sparkling waters that are infused with different adaptogens for functional benefits.
9.1
Score
Popularity
Activity
Freshness
90
Canadiana Cafe Drinks
Canadiana Cafe Drinks
Tim Hortons Created Maple Iced Coffee & Maple Creamy Chills for Canada Day
<
89
Gingery Sugar-Free Canned Cocktails
Gingery Sugar-Free Canned Cocktails
The Reed’s Zero Sugar Classic Mule is Keto-Friendly
<
88
Made-to-Order Gelato Shakes
Made-to-Order Gelato Shakes
Cousins Subs is Serving Up New Made-to-Order Shakes and Floats
<
87
Refreshing Citrus Summer Beers
Refreshing Citrus Summer Beers
Coors Light Relaunches its Coors Slice Range in Time For Summer
<
86
Miniature Soft Serve Shakes
Miniature Soft Serve Shakes
Burger King's New Mini Shakes Come in Three Classic Flavors
<
85
Traceable Coffee Bags
Traceable Coffee Bags
1850 Coffee's Packaging Traces Coffee Back to Its Country of Origin
<
84
First Responder-Honoring Coffees
First Responder-Honoring Coffees
The Coffee Bean and Tea Leaf Created New Heroes at Heart Blends
<
83
Tequila Barrel-Finished Gins
Tequila Barrel-Finished Gins
Ginquila Was Inspired by the Cantarito Cocktail
<
82
Citrusy Premixed Cocktail Drinks
Citrusy Premixed Cocktail Drinks
The WKD Lemon Drink Brings a Citrus Touch to the Lineup
<
81
Palace Garden Gin Spirits
Palace Garden Gin Spirits
Buckingham Palace's Gin Features Botanicals from Its Own Gardens
<
80
All-Natural Hard Refreshments
All-Natural Hard Refreshments
This Range of Bold Rock Drinks Includes Three Tasty Options
<
79
Peach-Flavored Hard Teas
Peach-Flavored Hard Teas
Pabst Blue Ribbon Debuts New Offering in Time for Summer
<
78
Pineapple-Flavored Canned Seltzers
Pineapple-Flavored Canned Seltzers
Perrier Has a New Pineapple-Flavored Carbonated Mineral Water
<
77
Horchata-Flavored Protein Powders
Horchata-Flavored Protein Powders
¡UY UY UY! Makes Products Targeting Mexican-Americans
<
76
Variance-Embracing Whiskeys
Variance-Embracing Whiskeys
The Widow Jane Lucky Thirteen Bourbon Varies from Barrel to Barrel
<
75
Modern Low-Calorie Spritzers
Modern Low-Calorie Spritzers
Purity Spritz Combines Organic Vodka & Natural Mediterranean Citrus
<
74
Blended Non-Dairy Creamers
Blended Non-Dairy Creamers
Starbucks' New Non-Dairy Creamers are Made from Almondmilk and Oatmilk
<
73
Tropical Mango Iced Teas
Tropical Mango Iced Teas
Chick-fil-A is Offering a New Mango Passion Tea Lemonade This Summer
<
72
Beer-Branded Jingle Contests
Beer-Branded Jingle Contests
Busch Launched a Creative Competition to Revamp Its Classic Jingle
<
71
Digital Cask-Filling Systems
Digital Cask-Filling Systems
Diageo & the University of Strathclyde are Remedying Inconsistency
<
70
Non-Alcoholic Fast Food Beers
Non-Alcoholic Fast Food Beers
The King's Cup by Burger King is a Fresh, Full-Bodied Wheat Ale
<
69
Playful Alcoholic Kombucha
Playful Alcoholic Kombucha
Brewhaha Showcases Its Brand Identity Through Its Packaging
<
68
Caffeine-Free Wellness Teas
Caffeine-Free Wellness Teas
Teeccino's Wellness Tea Blends Feature Prebiotics & Adaptogens
<
67
Hibiscus-Infused Ice Cube Lemonades
Hibiscus-Infused Ice Cube Lemonades
Wayback Burgers Now Sells Minute Maid Summertime Lemonade
<
66
Kid-Friendly Fruit Waters
Kid-Friendly Fruit Waters
Pure Life Fruity Water is Zero-Sugar & Enriched with Electrolytes
<
65
Fruit-Infused Cold Brews
Fruit-Infused Cold Brews
Peet's New Cold Brew Coffee Beverages Were Inspired by Desserts
<
64
Cultural Roots Spirit Branding
Cultural Roots Spirit Branding
This Special Edition Havana Club 7 Bottle Has Artwork by Skepta
<
63
Hand-Shaken Iced Tea Drinks
Hand-Shaken Iced Tea Drinks
Peet's New Handcrafted Offerings Capture the Brightness of the Season
<
62
Conveniently Canned Gin Cocktails
Conveniently Canned Gin Cocktails
The Opihr Gin Ready-to-Drink Gin & Tonics will Launch in August
<
61
Fruity Semi-Sparkling Wine Drinks
Fruity Semi-Sparkling Wine Drinks
These New La Fiesta Sparkling Wines are Fun and Fruity
<
60
Blockchain-Integrated Beer Releases
Blockchain-Integrated Beer Releases
Hamil Farms and Others Launched a New 'Bock Chain' Beer
<
59
CBD-Infused Gin Spirits
CBD-Infused Gin Spirits
Strangeways' Gin Shares the Benefits of CBD for Calm & Self-Confidence
<
58
Brewery-Created Hard Seltzers
Brewery-Created Hard Seltzers
BrewDog is Now Creating Its Own Clean & Press Hard Seltzers
<
57
Oat Milk Menu Expansions
Oat Milk Menu Expansions
Starbucks Canada Expands Plant-Based Options with Launch of Oat Beverage
<
56
Sustainable Hydration Powders
Sustainable Hydration Powders
Liquid I.V.'s Seaberry Hydration Multiplier Features Eco Packaging
<
55
Celebrity-Branded Sparkling Tequila Cans
Celebrity-Branded Sparkling Tequila Cans
Shay Mitchell Launched the Onda Sparkling Tequila Line
<
54
Matcha Wellness Cafes
Matcha Wellness Cafes
Matchaful's In-Store Cafe Shares Single-Origin Matcha Beverages
<
53
Carbon-Neutral Distilleries
Carbon-Neutral Distilleries
Diageo's New Distillery Will Be One of the Largest in North America
<
52
Sporty Highball-Inspired Ciders
Sporty Highball-Inspired Ciders
The Shacksbury Lo-Ball Cider Contains Just Two Grams of Sugar
<
51
Beer-Paired Chocolate Bites
Beer-Paired Chocolate Bites
KitKat's Sweet and Salty Chocolate Bites Match Well with Beer
<
50
Small-Batch Summertime Gins
Small-Batch Summertime Gins
The Hendricks Midsummer Solstice Gin is Packed with Aromatics
<
49
Sustainable Longetivity-Boosting Wines
Sustainable Longetivity-Boosting Wines
Waitrose Grocer Creates a Packaging Solution for its Wine
<
48
Gut Health-Supporting Lemon Beverages
Gut Health-Supporting Lemon Beverages
Raw Generation Debuted the New Lemon Squeeze Lemonade Range
<
47
Customizable Refreshing QSR Beverages
Customizable Refreshing QSR Beverages
Starbucks Unveiled the New Kiwi Starfruit Refresher
<
46
Free-from Rum Spirits
Free-from Rum Spirits
All-Natural Equiano Rum Has No Spices, Colorants, Additives or Added Sugar
<
45
Balanced Plastic-Free Beverages
Balanced Plastic-Free Beverages
Surfwater is pH-Balanced, Electrolyte-Rich & Packaged in Aluminum
<
44
AR Beverage Packaging
AR Beverage Packaging
Zappar and Solucan Team Up on Interactive Packaging Technology
<
43
Single-Serve Coffee Bags
Single-Serve Coffee Bags
Golden Ratio Shares Coffee in Teabag-Style Pouches
<
42
Redefined Gut-Friendly Sodas
Redefined Gut-Friendly Sodas
Health-Ade Booch Pop is a Refreshing & Better-for-You Bubbly Beverage
<
41
Low-Sugar Premium Wines
Low-Sugar Premium Wines
Cupcake LightHearted Chardonnay Has Less Than a Gram of Sugar Per Serving
<
40
Bursting Bubble Iced Teas
Bursting Bubble Iced Teas
Dunkin's Popping Bubble Iced Tea Contains Strawberry Popping Bubbles
<
39
Wine-Included Cracker Boxes
Wine-Included Cracker Boxes
This Limited Box Pairs Cheez-It White Cheddar & House Wine Rosé
<
38
Wellness Iced Teas
Wellness Iced Teas
Teavana's Wellness Craft Iced Teas Support Balance, Refreshment & More
<
37
Plant-Based Vegan Shakes
Plant-Based Vegan Shakes
Elevation Burger Has Just Debuted a New Lineup of Vegan Shakes
<
36
Botanically Infused Coffee Blends
Botanically Infused Coffee Blends
Wildcrafter Botanicals' Coffee Blends Use Adaptogens & Mushrooms
<
35
NFC Wine Packaging
NFC Wine Packaging
Vigneti Massa Works with Compellio on a Unique Interactive Packaging
<
34
AR Social Distancing Lenses
AR Social Distancing Lenses
BACARDÍ's 1-Meter Plus Lens Supports Safe Experiences at the Bar
<
33
Acerola Cherry Juice Shots
Acerola Cherry Juice Shots
Trader Joe’s New Absolutely Acerola Juice Shot is Rich in Vitamin C
<
32
Summer Beer Ranges
Summer Beer Ranges
Karbach Brewery Spotlights Three Cans That Will Deliver a Refreshing Experience
<
31
Organic Nutrition-Focused Foods
Organic Nutrition-Focused Foods
Canadian Brand imPRESS Foods Offers Organic Baby and Cold Brew Tea
<
30
Distancing Bar Apps
Distancing Bar Apps
230 Fifth Rooftop Bar's ApproachNow Supports Safe Socialization
<
29
AR-Informed Whisky Bottles
AR-Informed Whisky Bottles
Jack Daniels Released a New Bottle that Unveils an AR Experience
<
28
Virtual Cocktail Showdowns
Virtual Cocktail Showdowns
Kraken Rum's Cocktail Kombat Supports Bars & Bartenders
<
27
Brain-Boosting Cold Brews
Brain-Boosting Cold Brews
Quokka Brew Combines Cold Brew Coffee, Oat Milk & Nootropics
<
26
Crisp Apple-Inspired Beers
Crisp Apple-Inspired Beers
The Busch Light Apple Was Launched Using a Tech-Inspired Campaign
<
25
Stay-Home Wine Tastings
Stay-Home Wine Tastings
In Good Taste Wines Leads Virtual Tasting Experiences on Zoom
<
24
Artist-Designed Gin Bottles
Artist-Designed Gin Bottles
Bombay Sapphire's Hebru Brantley Bottle Supports a BLM Chapter
<
23
Ready-to-Use Acerola Purees
Ready-to-Use Acerola Purees
Trader Joe's Organic Acerola Puree Boasts a High Vitamin C Content
<
22
Flavorful Tequila Seltzers
Flavorful Tequila Seltzers
Volley is a New Brand of Carbonated Tequila Seltzer, Perfect for Summer
<
21
Accelerated Biodegradable Plastic Packaging
Accelerated Biodegradable Plastic Packaging
So Good So You Debuted an Unprecedented Eco Packaging
<
20
Guilt-Free Hard Kombuchas
Guilt-Free Hard Kombuchas
JuneShine Boasts a Beverage Range as a Healthier Alcoholic Alternative
<
19
QR-Code Interactive Beer Cans
QR-Code Interactive Beer Cans
Grain Discovery and Olds College Launch the Barley Trail Beer
<
18
Adaptogen-Infused CBD Sparkling Water
Adaptogen-Infused CBD Sparkling Water
Recess Debuted Three New Flavors in Time For Summer
<
17
Probiotic Fruit Drinks
Probiotic Fruit Drinks
Chobani Probiotic is a Plant-Based Drink with Fermented Cultures
<
16
Canned Sparkling Tequilas
Canned Sparkling Tequilas
Onda Mixes Tequila with Sparkling Water and Real Fruit Juice
<
15
Unsweetened Tropical Coolers
Unsweetened Tropical Coolers
Palm Bay Zero Comes in Three Refreshing Flavors
<
14
Summer-Themed Beverage Packs
Summer-Themed Beverage Packs
United Sodas' 'Toga Party' Theme Pack Aims to Amplify Summer Moods
<
13
Art-Covered Sparkling Drinks
Art-Covered Sparkling Drinks
Bibite Sanpellegrino's Limited-Edition Cans Boast Quirky Art
<
12
Concentrated Cold Brew Teas
Concentrated Cold Brew Teas
Trader Joe’s Organic Cold Brew Black Tea Concentrate is Summer-ready
<
11
Functional Water Enhancers
Functional Water Enhancers
Zhou Nutrition Supports Stress Relief, Hair Health, Cognition & More
<
10
Sleek Hybrid Beverage Brewers
Sleek Hybrid Beverage Brewers
The Manual Immersion Brewer from Joy Resolve is for Tea and Coffee
<
9
Enhanced Sparkling Waters
Enhanced Sparkling Waters
Free Rain's No-Sugar-Added Canned Drinks are Bolstered by Adaptogens
<
8
Ancient Superfood Products
Ancient Superfood Products
Kola's New Super Goodies Support Both Physical and Mental Health
<
7
Eco-Friendly Beer Rings
Eco-Friendly Beer Rings
In Honor of Plastic Free July, Creemore Debuted an Eco-Friendly Beer Ring
<
6
Single-Serve Vitamin Powders
Single-Serve Vitamin Powders
LifeAID Go! Drink Mixes Support Recovery, Hydration, Immunity & More
<
5
Plant-Based CBD Beverages
Plant-Based CBD Beverages
Hamaka Makes Balancing CBD-Enhanced Water, Coffee & Tea Drinks
<
4
Popping Boba Sodas
Popping Boba Sodas
Del Taco's New Sprite Poppers are Made with Flavored Popping Boba Pearls
<
3
Paper-Based Spirits Bottles
Paper-Based Spirits Bottles
Diageo Developed a 100% Plastic-Free Paper-Based Spirits Bottle
<
2
Social Distancing Murals
Social Distancing Murals
Stella Artois' Social Distancing Art Helps People Keep Their Space
<
1
Paper Bottle Packaging Concepts
Paper Bottle Packaging Concepts
The Absolut Company Joins Others in a Quest for Sustainability
<