Starbucks Canada fans looking to diverge from their usual order this summer can now get their hands on the new tropical iced beverage — the Kiwi Starfruit Starbucks Refreshers. As its name suggests, this delicious new beverage offers full of bold tropical flavor and contains an invigorating blend of fruit juice, green coffee extract and kiwi fruit inclusions mixed with water and ice. Moreover, the new beverage will appeal to both vegan and "flexitarian" consumers, as it's made with non-dairy, plant-based ingredients.
Canadian consumers can check out the new Kiwi Starftui Starbucks Refresher, alongside the rest of the summer-inspired menu, with the brand's new social distancing-friendly options including drive-thru, mobile ordering, grad-and-go, Starbucks Delivers with Uber Eats, and dine-in options at participating locations.
Image Credit: Starbucks
What's Driving This Trend
- Customizable QSR Beverages
- Opportunity for quick service restaurants to offer customizable beverages with unique flavors and plant-based options to meet changing consumer preferences.
- Bold Tropical Flavors
- Trend towards offering bold and refreshing tropical flavors for summer beverages at restaurants and cafes.
- Social Distancing-friendly Ordering
- Opportunity for restaurants and cafes to continue offering various methods of ordering, including mobile ordering and delivery, as social distancing measures continue.
Who This Affects Most
- Quick Service Restaurants
- Opportunity for QSRs to offer new and unique beverage options to attract customers and promote brand differentiation.
- Cafes
- Opportunity for cafes to offer refreshing and unique summer beverages to attract customers during the warmer months.
- Food Delivery Services
- Opportunity for food delivery services to partner with restaurants and offer delivery options as restaurants continue to adapt to social distancing measures.
