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Top 100 Drinking Trends in 2020

From Low-Dose Cannabis Beverages to Virtual Bar Experiences

— January 16, 2021 — Lifestyle
The 2020 drinking trends highlight innovations spanning everything from bubble tea and coffee, to CBD drinks and alcoholic beverages.

To save on waste, Grolsch swapped its traditional plastic shrink wrap packaging for the Smurfit Kappa TopClip. The eco-friendly alternative is made form 100 percent renewable paper, which is biodegradable and recyclable. Although less resistant to water and tears, the paper packaging is still more than capable of holding a six pack together, and has helped the brand to eliminate 100,000 kilograms of plastic every year in the Netherlands.

Also highlighted are the Rancho La Gloria Wine Cocktails, which make it easy for consumers to pour up a perfectly mixed wine-based cocktail. The brand offers its pre-made cocktails in two different flavors, both of which are made with agave wine and offer a fruity taste that's perfect for the summer.

For more drinking trends in the year ahead, check out Trend Hunter's 2021 Trend Report.
8.8
Score
Popularity
Activity
Freshness
100
Pilsner-Like Non-Alcoholic Beers
Pilsner-Like Non-Alcoholic Beers
Point Five Brewing's Point 5 Closely Matches Pilsner Beer
<
99
Low-Calorie Spiked Seltzers
Low-Calorie Spiked Seltzers
White Claw 70 is a Lower Calorie Version of Everyone's Favorite Drink
<
98
Tropical Coconut-Flavored Tequilas
Tropical Coconut-Flavored Tequilas
Cazcabel Coconut is Smooth, Sweet and Cocktail-Ready
<
97
Fruity Malt Sparkling Ales
Fruity Malt Sparkling Ales
Coopers Brewery Sparkling Ale is Naturally Conditioned
<
96
Fruity Cereal Slushies
Fruity Cereal Slushies
The Watson's Toucan Slam Slushie is Froot Loops™-Flavored
<
95
Craft Non-Alcoholic Beers
Craft Non-Alcoholic Beers
BrewDog & Lamb of God Collaborated to Create Ghost Walker
<
94
Low-Dose Cannabis Beverages
Low-Dose Cannabis Beverages
Calexo Makes Social Drinks That Provide a Light Uplifting Effect
<
93
Italian Ice-Inspired Malt Beverages
Italian Ice-Inspired Malt Beverages
Seagram’s Escapes Italian Ice Variety Pack is a Boozy Treat
<
92
Seasonal Beer Slushies
Seasonal Beer Slushies
Bay Canon's Double IPA and Hibiscus Frose Drinks are Summer-Ready
<
91
Full-Flavor Low-Alcohol Beers
Full-Flavor Low-Alcohol Beers
The Beavertown Brewery Nanobot Has a 2.8% ABV
<
90
Alcoholic Restaurant Takeout Updates
Alcoholic Restaurant Takeout Updates
Ontario Users Can Now Order Alcohol with Their Food Takeout
<
89
Alcohol-Free CBD Cocktails
Alcohol-Free CBD Cocktails
hempSMART Hosted an Alcohol-Free Party to Promote a New Drink Line
<
88
Touring Hard Seltzer Festivals
Touring Hard Seltzer Festivals
Seltzer Land Was Planned to Tour the States in Spring/Summer 2020
<
87
Cinco De Mayo Cocktails
Cinco De Mayo Cocktails
Saucey Boasts a 30-Minute Contactless Delivery for Its Alcohol
<
86
Aromatic Bitters-Infused Sodas
Aromatic Bitters-Infused Sodas
The Bitter Housewife Now Offers an Alcohol-Free Bitters & Soda
<
85
Botanical Tequila Alternatives
Botanical Tequila Alternatives
The Ritual Tequila Alternative is Golden-Hued & Alcohol-Free
<
84
Tropically Inspired Rum Spirits
Tropically Inspired Rum Spirits
The Captain Morgan Tiki Rum Has Pineapple and Mango Flavors
<
83
Low-Calorie Organic Beers
Low-Calorie Organic Beers
The New Belgium Purist Clean Lager Has Just 95 Calories Per Serving
<
82
Branded Mother's Day Recipes
Branded Mother's Day Recipes
Diageo's Mother's Day Recipes Include Artisan Bread and Affogato
<
81
Low-Alcohol Gin Sodas
Low-Alcohol Gin Sodas
Good Sunday's Grapefruit Gin Soda is Low in Sugar, Calories & Alcohol
<
80
Old-Fashioned Italian Vermouths
Old-Fashioned Italian Vermouths
These Starlino Vermouths Come in Three Varieties
<
79
Mixology-Inspired Canned Cocktails
Mixology-Inspired Canned Cocktails
The Greenbar Distillery Canned Cocktail Range Has Five Flavors
<
78
Virtual Bar Events
Virtual Bar Events
Bud Light is Hosting a Sports Pub Quiz Featuring Past & Present Players
<
77
Ready-to-Drink Vodka Refreshments
Ready-to-Drink Vodka Refreshments
The Well Infused Drinks are Certified Organic
<
76
Light-Bodied Crystal Tonics
Light-Bodied Crystal Tonics
The Rock Grace Ruby Reserve Non-Alcoholic Drink Launches May 8
<
75
Low-Sugar Hard Kombuchas
Low-Sugar Hard Kombuchas
The JuneShine 100 Hard Kombuchas Come in Two Flavor Options
<
74
Sustainable Matcha Alcoholic Beverages
Sustainable Matcha Alcoholic Beverages
JuneShine and MatchaBar Debuted the Coconut Ginger Matcha
<
73
Hoppy Non-Alcoholic Tonics
Hoppy Non-Alcoholic Tonics
Hopster is Made with Mineral Water, Hops, Tea & Lemon Flavors
<
72
Low-Calorie Reduced Sugar Liqueurs
Low-Calorie Reduced Sugar Liqueurs
The Trulo Liqueurs Have Just 31 to 36 Calories Per Serving
<
71
Low-Alcohol Bars
Low-Alcohol Bars
London's Shaman Helps People Partake in "Healthy Hedonism"
<
70
Ready-to-Drink Limoncello Cocktails
Ready-to-Drink Limoncello Cocktails
The Fiorito Limoncello Tonic is Refreshingly Summery
<
69
Botanical Zero-Alcohol Gins
Botanical Zero-Alcohol Gins
Monday Gin Has No Carbs, Sugar or Calories
<
68
Portable Premium Spirits
Portable Premium Spirits
FULLBAR Packages 80 Proof Spirits in Compact 100ml Cans
<
67
Beer-Centric Delivery Services
Beer-Centric Delivery Services
Brewer Eats Offers Beer, Cider and Pub-Inspired Snack Options
<
66
Non-Alcoholic Sparkling Hop Water
Non-Alcoholic Sparkling Hop Water
Hop Water is Available in Citrus and CBD-Infused Flavors
<
65
Clear Dairy-Free Cream Liqueurs
Clear Dairy-Free Cream Liqueurs
Wild-Arbor is a Honey-Sweetened Clear Spirit with a Rich Mouthfeel
<
64
Refreshing Alcohol-Free Spirits
Refreshing Alcohol-Free Spirits
The Damrak Virgin 0.0 Has 0% Alcohol and an Impressive Flavor
<
63
Distilled Non-Alcoholic Spirits
Distilled Non-Alcoholic Spirits
The Kvist Rosa Distilled Non-Alcoholic Spirit is Available at Aldi
<
62
Non-Alcoholic Celebration Beverages
Non-Alcoholic Celebration Beverages
DRY Botanical Bubbly Makes Alcohol-Free Alternatives
<
61
Canned Vodka-Based Cocktails
Canned Vodka-Based Cocktails
Absolut's Vodka Sodas & Cocktails Come in Ready-to-Drink Cans
<
60
Non-Alcoholic Hop Water
Non-Alcoholic Hop Water
Snake River Seltzer is Made with Just Water, Hops and Ascorbic Acid
<
59
Spirit-Infused Coffees
Spirit-Infused Coffees
Fire Department Coffee Makes Coffee Infused with Rum, Tequila & More
<
58
Floral Alcohol-Free Spirits
Floral Alcohol-Free Spirits
The Martini Non-Alcoholic Aperitivo is Refreshing
<
57
Alcohol-Free Belgian Pilsners
Alcohol-Free Belgian Pilsners
Stella Artois Alcohol Free Boasts Zero Alcohol and 60 Calories
<
56
Virtual Wine Tastings
Virtual Wine Tastings
ACME Fine Wines is Holding By-Appointment-Only Virtual Tastings
<
55
Premium Alcohol-Free Drinks
Premium Alcohol-Free Drinks
Drynks Unlimited Makes Refreshing Alternatives to Cider, Beer & Lager
<
54
Fermented Cold-Pressed Juices
Fermented Cold-Pressed Juices
Pulp Culture Creates Better-for-You Adult Beverages
<
53
Bottled Margarita Wine Cocktails
Bottled Margarita Wine Cocktails
The Rancho La Gloria Wine Cocktails are Made of Agave Wine
<
52
Buzzy Non-Alcoholic Beverages
Buzzy Non-Alcoholic Beverages
Sun Chaser's Caffeine-Free Drinks are Enhanced with Nootropics
<
51
Dissolving Coffee Pouches
Dissolving Coffee Pouches
STIRZ Wraps Instant Single-Serve Instant Coffee in Edible Film
<
50
Fantastical Mermaid Frappuccinos
Fantastical Mermaid Frappuccinos
Starbucks' Fantasy Tail Frappuccino Includes a Shapely Chocolate
<
49
Vinyl Cafe-Bar Hybrids
Vinyl Cafe-Bar Hybrids
Bloody Angle Dougen Tong is an Experiential Establishment in Shibuya
<
48
Three-in-One Coffee Machines
Three-in-One Coffee Machines
The Clio Coffee Brewer Offers Barista Quality Beverages at Home
<
47
Alcohol-Free Bars
Alcohol-Free Bars
The BrewDog AF Bar Supports "Drink All You Can Jan"
<
46
Mix-and-Match Functional Drinks
Mix-and-Match Functional Drinks
YUNO's BioTactical Drinks Were Made to Be Combined
<
45
Ammunition Box Booze Bars
Ammunition Box Booze Bars
The 'Peace Boxes' Mini Bars Have a Rustic, Historical Design
<
44
Selfie-Ready Beer Bottles
Selfie-Ready Beer Bottles
SelfieBud by Budweiser Was Created with Social Media in Mind
<
43
Wine-Optimizing Countertop Appliances
Wine-Optimizing Countertop Appliances
The Albi Home M Shows Off Advanced Features at CES 2020
<
42
Water-Activated Beverage Cups
Water-Activated Beverage Cups
Smart Cups Introduces "the World's First Printed Beverage"
<
41
2D-Printed Drink Discs
2D-Printed Drink Discs
Effusio Makes Eco-Friendly Discs That Dissolve in Hot & Cold Liquids
<
40
Optical Illusion Beverage Campaigns
Optical Illusion Beverage Campaigns
AriZona Hard Green Tea is Promoted with Fun Sterograms
<
39
Minimalist Horse Stall-Inspired Cafes
Minimalist Horse Stall-Inspired Cafes
This Minimalist Cafe in Ras Al Khaimah is Designed by Bone
<
38
Self-Heating Coffee Cans
Self-Heating Coffee Cans
La Colombe's Portable Coffee Cans Heat Themselves in Two Minutes
<
37
Contactless Smart Dispensers
Contactless Smart Dispensers
The TapWise Touchless System Uses a Sensor & Object Analysis
<
36
Reusable Mug Initiatives
Reusable Mug Initiatives
The NextGen Cup Challenge Shares Reusable Mugs That Can Be Borrowed
<
35
Extra-Boozy Spiked Seltzers
Extra-Boozy Spiked Seltzers
Smirnoff Seltzer 8% Spiked Has Nearly Twice the Alcohol
<
34
Motivational Water Bottles
Motivational Water Bottles
The Drink More Water Bottle Offers Markers for All-Day Hydration
<
33
Virtual Whiskey Events
Virtual Whiskey Events
The Virtual Whiskey Show Supports At-Home Sampling
<
32
High-End Mocktail Books
High-End Mocktail Books
The 'Zero' Non-Alcoholic Cocktail Book Has Almost 100 Recipes
<
31
Smart Steel Water Bottles
Smart Steel Water Bottles
HidrateSpark STEEL is Rechargeable, Insulated and Hydration-Tracking
<
30
Witty Wine-Branded Summer Accessories
Witty Wine-Branded Summer Accessories
BABE Wine Launches 'Summer is Everything' Collection
<
29
Online Bar Experiences
Online Bar Experiences
BrewDog Open Arms Shares Quizzes, Puzzles and Cook-a-Longs
<
28
Portable  Hand-Powered Espresso Machines
Portable Hand-Powered Espresso Machines
The Nanopresso Easily Provides Café Quality Espresso
<
27
Virtual Bar Experiences
Virtual Bar Experiences
The Asahi Online Virtual Bar United 1,000 People Drinking Asahi Super Dry
<
26
Fizzy Drink Bombs
Fizzy Drink Bombs
The Maud Borup Fizzy Drink Bombs Enhance Water & Carbonated Beverages
<
25
Visually Striking Cafe Displays
Visually Striking Cafe Displays
The Run Run Run Cafe Boasts a Hanging Vegetable Garden & More
<
24
Spent Grain Beer Packaging
Spent Grain Beer Packaging
The 'Trebodur' Organic Material Has a Biodegradable Design
<
23
Multi-Use Water Machines
Multi-Use Water Machines
CES 2020's Rocean One Filters, Carbonates and Flavors Water
<
22
Quarantine-Themed Wine Boxes
Quarantine-Themed Wine Boxes
Vinebox Has Released Its 12 Nights of Wine Box for Social Distancing
<
21
Ready-to-Drink Bubble Tea Beverages
Ready-to-Drink Bubble Tea Beverages
Sun Su Sells Conveniently Packed Bubble Tea Drinks by the Can
<
20
Paper Alcohol Bottles
Paper Alcohol Bottles
Absolut's Prototype Paper Bottles Feature Reduced Plastic
<
19
Circular Modular Bar Designs
Circular Modular Bar Designs
The 'Blushing Bar' is Crafted Using Dyed American Red Oak
<
18
Social Distancing Murals
Social Distancing Murals
Stella Artois' Social Distancing Art Helps People Keep Their Space
<
17
Fast-Growing Russian Supermarket Chains
Fast-Growing Russian Supermarket Chains
The Successful VkusVill is Planning a Sizeable Expansion
<
16
Functional Prebiotic Sodas
Functional Prebiotic Sodas
Poppi's Better-for-You Beverages are Packed with Health Benefits
<
15
Wine-Branded Workout Apparel
Wine-Branded Workout Apparel
Body By Wine is a New Range of Millennial-Inspired Workout Gear
<
14
Charitable Quarantine Wines
Charitable Quarantine Wines
Ashton Kutcher and Mila Kunis Created a Quarantine Wine for Charity
<
13
AI Blended Beverage Kiosks
AI Blended Beverage Kiosks
Blendid is a Contactless, Autonomous In-Store System
<
12
Sparkling Adaptogenic Drinks
Sparkling Adaptogenic Drinks
Dewdrop Makes Sparkling Functional Beverages with Superfoods
<
11
Stunning Highly Functional Mugs
Stunning Highly Functional Mugs
The Acera Travel Mugs Leverage Ancient Artisanship Techniques
<
10
Paper-Based Beer Packaging
Paper-Based Beer Packaging
Grolsch is Replacing Plastic Shrink Wrap with the Smurfit Kappa TopClip
<
9
Paper Bottle Packaging Concepts
Paper Bottle Packaging Concepts
The Absolut Company Joins Others in a Quest for Sustainability
<
8
Self-Isolation Creativity Platforms
Self-Isolation Creativity Platforms
The Bombay Sapphire 'CREATE FROM HOME' Platform is Interactive
<
7
Elevated Dining Experiences
Elevated Dining Experiences
Pinch Delivers a New Food and Beverage Experience with Parcel
<
6
Branded Boutique Cafes
Branded Boutique Cafes
The Tim Hortons Boutique Cafe Opens in Toronto’s Financial District
<
5
Visually Striking Café Pavilions
Visually Striking Café Pavilions
This Café Pavilion by Morag Myerscough Has Illusionary Properties
<
4
Elegant IoT Kettles
Elegant IoT Kettles
The SiDO Bon Kettle is an App-Connected Electric Kettle Design
<
3
Canned Bubble Tea Beverages
Canned Bubble Tea Beverages
INOTEA's Bubble Tea Beverages are Ready to Drink
<
2
Reinvented Zero-Alcohol Beers
Reinvented Zero-Alcohol Beers
Budweiser Zero Contains No Alcohol and No Sugar
<
1
Hormone-Balancing Drink Mixes
Hormone-Balancing Drink Mixes
Your Super's Moon Balance Soothes Menstruation & Menopause Symptoms
<