Across different industries, many brands are exploring the creation of waterless products to minimize waste and decrease shipping weights and Smart Cups is a first-of-its-kind "printed beverage." These energy drinks do not come packaged in cans or powdered formats but actual cups that only need to be filled with water to create flavorful, functional drinks. Smart Cups makes flavors like Berry Blast and Green Tea + Lemon, all of which are vegan-friendly, free from sugar and help to provide a boost with 125 milligrams of caffeine.
After filling a Smart Cup with water—or a different liquid of choice—consumers will observe the cup create a flavorful drink on its own.
Smart Cups have already changed the way people prepare beverages and the company has similar plans to disrupt food, cleaners and pharmaceuticals.
Image Credit: Smart Cups