To support virtual Canada Day celebrations across the country, Tim Hortons created a trio of Canada-themed baked goods and chilled cafe drinks. Although celebrations looked a little different from years past, the treats are just as proud as ever and share fun colors and flavors for the occasion. Tim Hortons not only created a special red and white sprinkled vanilla dip donut but also a Maple Iced Coffee and a Maple Creamy Chill.
On Canada Day at participating restaurants, Tim Hortons rewarded customers who placed mobile that included any beverage with a free donut.
Tim Hortons sponsored a variety of Canada Day events, including virtual celebrations featuring Canadian icons like Alanis Morissette, Avril Lavigne and Sarah McLachlan.
Image Credit: Tim Hortons
What Makes This Trend Stand Out
- Virtual Celebrations
- There is an opportunity to create more virtual events and experiences that cater to celebratory occasions.
- Holiday-themed Food and Beverages
- Incorporating unique and festive flavors that align with holidays or special occasions can help businesses stand out and attract customers.
- Mobile Ordering and Rewards
- Offering incentives such as free items for mobile orders can encourage customers to utilize this technology and increase customer engagement.
Sectors Adopting This
- Food and Beverage
- There is an opportunity for restaurants and cafes to create special holiday-themed food and drink items to attract customers and boost sales during celebratory occasions.
- Event Planning
- As virtual events become more popular, there is an opportunity to capitalize on this trend and provide event planning services for virtual celebrations.
- Mobile App Development
- Companies can create mobile apps that offer rewards and incentives for customers who use mobile ordering, which can increase customer engagement and loyalty.
