Aiming to provide relief to consumers who are already inundated with advertisements, many of the top March 2015 interactive ideas put an emphasis on creating an exciting, educational or memorable experience instead of blatantly hawking a product. Some great examples of this include a romantic stunt that had a drone drop flowers down to loving couples on Valentine's Day, hammocks put out in public and apps that allow fans of Ray-Ban to create awesome photography inspired by a glasses lens.
These public advertisements tend to be grand and eye-catching, drawing audiences because something out of the ordinary is happening. Leaving people with photographs, fond memories, sweet souvenirs or knowledge about something that they didn't know before, these interactive marketing campaigns show how to create a valuable experience that supports a service or product.
Top 75 Interactive Ideas in March
75
Shoppable Construction Barriers
Kate Spade's 'Coming Soon' Wall is an Interactive Retail Platform
74
Storytelling Social Campaigns
Gap's Instagram Video Marketing Campaign is Short, Sweet & Strange
73
Augmented Reality Blocks
LEGO Connect Gives Kids 3D Virtual Visuals of Unbuilt Toy Brick Sets
72
Nose Photography Apps
NosePost Saves Your Fingers from Freezing When You Want to Take an Image
71
Giant Shoebox Installations
Nike Dropped a Gigantic Shoebox on a New York City Street Corner
70
Interactive Museum Devices
The High-Tech Pen Enables Visitors to Engage with the Collection
69
Reflective Photo Apps
Ray-Ban's Unique Photography App Lets You Create Double Exposure Shots
68
Movie Collage Campaigns
Scotiabank's Movie Marketing Stunt Shows off Item Collages on Instagram
67
Adventure-Capturing Campaigns
Marriott Lends Out GoPro Travel Cameras for Guests to Try
66
360-Degree City Tours
Dubai 360 Offers an Interactive, Immersive City Tour
65
Comfy Furnished Chairlifts
This Living Room Gondola Gives Skiers a Warm Ride Up the Mountain
64
Shoppable Movie Trailers
People Can Buy Looks from 'Kingsman: The Secret Service' with a Click
63
Bubble-Popping Promotions
This Dragon Quest Video Game Marketing Stunt Features a Slime Wall
62
Fortune-Telling Fries
Fast Food Marketing Campaign Involves Divination by French Fries
61
Rewarding Travel Campaigns
Schick's Travel Contest Offers Flights, Drives and Shopping to Winners
60
Restful Public Hammocks
Zeze Biscuit's Free Net Treats People to Rest and Relaxation
59
Personalized Ride Campaigns
This SKODA Car Marketing Stunt Harnesses the Power of AR Technology
58
Nature-Swapping Vending Machines
Old Spice's Vending Machine Accepts Tokens from the Earth
57
Cheap Fun Campaigns
This KFC Marketing Campaign Shows Amusement at No Cost
56
URL-Sending Beacons
The Blesh Physical Web Beacon Makes Smart Object Interaction Seamless
55
Bank Branch Pop-Ups
Tangerine's Convenient Bank Branch Pop-Up Wins Over New Customers
54
Auctioned Airline Upgrades
AirBerlin's Exquisite Program Lets Travelers Bid for Flight Upgrades
53
Automatic Jukebox Apps
The Anthem Feature on the Rockbot App Lets You Play Your Music in Public
52
Viral News Services
Snapchat and Vice Team Up in a New Business Experiment
51
Beacon Treasure Hunts
Australia's Bendigo Marketplace Hosts Hi-Tech Family Scavenger Hunts
50
Local Shopping Kiosks
American Express' Shop Small Helps You Experience Local Treasures
49
Car Shopping Quizzes
TMatch Narrows Down Choices When Purchasing a Vehicle
48
Coffee Date Events
Match.com and Starbucks Couple Up for a Romantic Matchmaking Event
47
Ad Clean-Up Campaigns
Free the Article Wipes Away Digital Advertisements That Clutter Screens
46
Sporty Street Parties
The Pepsi Hyped for Halftime Show Pumped Up a Small City
45
Lottery Beer Taps
Carlsberg Turned Bar Taps into Controllers for an Interactive In-Pub Game
44
Beacon Food Marketing
American Craft Sausages Successfully Grew in Popularity with Message Tech
43
Eco-Friendly Hashtag Campaigns
Scott Brand's Toss the Tube Initiative Promotes Tube-Free Tissues
42
Livestreaming Fashion Apps
Japan's LINE App Features Exclusive Burberry Fashion Content
41
Extended Social Media Videos
Instagram Offers Infinitely Looping Videos to Accommodate Advertisers
40
Toy-Creating Kiosks
PieceMaker's 3D Printing Booth Dispenses Tiny Customized Toys
39
Social Travel Shops
Conrad Hotels Lets Its Guests Make a Travel Booking Through Instagram
38
Warming Fitness Stations
The Russian Olympic Committee's Heat Lamp Design Encourages Activity
37
Flower Delivery Drones
This Flower Marketing Stunt Involves a Romantic UAV
36
Interactive Mental Health Videos
Replace the Face is an Evocative Music Video and Message Board
35
Cozy Cuddling Cafes
McVitie's Pop-Up Romantic Cafe Accepts Hugs as Payment
34
Mobile Brewery Tours
The Budweiser Brewmaster Tour Brings the Commercial Facility to Customers
33
Romantic Chocolate Experiments
This Valentines Chocolate Ad Demonstrates the Science Behind Love
32
Super Bowl Lullabies
Squarespace Shows Capabilities with a Site for Jeff Bridges Sleeping Tapes
31
Hunger Translator Apps
This Domino's Pizza App Tells You Exactly What You're Craving
30
Customizable Festival Apps
Golive is a DIY App for the Music Festival Market
29
Uplifting Beauty Campaigns
Dove's #SpeakBeautiful Encourages Kind Words on Social Media
28
Rewarded Romance
Editor Laura McQuarrie Shares Romantic Marketing Incentives for Valentine's Day
27
Social Travel Bookings
Stayful's #Tweetstay Helps to Arrange an Easy Travel Booking
26
Rooftop LGBT Collages
Pantone Will Create a Massive LGBT Flag in Russia During the 2018 World Cup
25
Creepy Networking Campaigns
This TV Marketing Stunt for 'Stalker' Scoped Out Profiles on LinkedIn
24
Tanning Funeral Pranks
This Campaign Reveals the Dangers of Indoor Tanning and Health
23
Augmented Reality Calendars
We Are Royale's Interactive Calendar is Animated With a Mobile App
22
Social Fantasy Leagues
Huawei's Twitter Fantasy League Lets Users Manage Teams of Celebs
21
Privatized Wine Store Campaigns
Pairs Perfectly by Ontario Wine Council Fights for Changes
20
Travel Upgrade Games
Air France's Airline Marketing Stunt Had Travelers Compete for Better Seats
19
Beauty Vlogger Contests
The Brush Contest from L'Oreal Appeals to Makeup Lovers Worldwide
18
Friendly Seating Campaigns
This Interactive Marketing Initiative Encourages Socializing on the Bus
17
Lonely Cancer Campaigns
Macmillan's Cancer Campaign Simulates the Disease with an Isolation Box
16
Playful Childrenswear Ads
Bonpoint's Luxury Clothing Ad for Kids is an Interactive Peekaboo game
15
Educational Candy ATMs
The Sberbank Candy ATM Entertains Children While Parents Bank
14
Romantic Senior Selfies
Milka's Selfie Campaign Introduces the Photography Phenomenon to Elders
13
Underprivileged Networking Stunts
This Charity Marketing Stunt Involves a Mock Profile on LinkedIn
12
Brand Advocate Stunts
Viva Vantage Wins Over Fans of a Competitor's Products
11
Automotive Web Shops
Rockar Hyundai Makes Buying a Car as Easy as Online Shopping
10
Gamified Festival Apps
The Primavera Sound App Announces Its Music Festival Lineup Through Play
9
Passionate Sports Campaigns
Reebok's Be More Human Campaign Celebrates Those Who Push the Limits
8
Loving Video Campaign Giveaways
With Kleenex Kiss You Can Upload a Video to Show How Much You Care
7
Familial Safety Videos
TAM Airlines' Safety Videos Star Travelers' Loved Ones
6
Blogger Cancer Campaigns
The Swedish Childhood Cancer Foundation's Blog Battle Helps Everyone Win
5
Beachside Storage Lockers
Simond's Beach Lockers Protect Personal Belongings and Skin
4
Shadowplay Pop-Up Shops
Magic Was Brought to a Mall with a Surprise Disney Pop-Up Shop
3
Healthy Tailgating Demos
Bounty Towels Teams Up with New York Giants for Fun Food Prep
2
Hilarious Toilet Discussions
Cherry Healey Promotes Cottonelle Flushable Wipes by Talking Bums
1
Party Planning Contests
Dixie Tracked Down the Best Host for Its Ultra Moments Party Contest
Related Ideas
Tarot-Inspired Streaming Campaigns
Netflix Discover Your Future Reveals New Streaming Potentials
Playful Billboard Campaigns
Dreamies Treats Unveil a Show-Stopping 3D Billboard Campaign
Playful Student-Targeted Interactive Pop-Ups
Uber One Hits Campuses with ‘The One Arcade'
Gen Z Advertising Initiatives
Tubi Targets Younger Viewers with Ad Innovations at IAB NewFronts
Heartwarming Bank Campaigns
Chase's Next Thing You Know Campaign Captures a Full Life
AR-Powered Vending Machines
Snapchat and L’Oréal Made a Gamified Lens to Share Refillable Haircare
Bakery-Themed Beauty Pop-Ups
Clarins' Sweet Spot Activation Celebrates a Decade of Lip Comfort Oil
Psychologist-Designed Educational Toys
ThinkPsych Spotlights Its Line of Therapeutic Games & Tools
Therapy-Inspired Retail Concepts
Okamura Reimagines Retail Therapy with the Kimochi Kiosk in 2025
High-Profile Live Performance Marketing
Rokid Delighted Folks with a High-Profile Marketing Event
Experiential Convenience Stores
FamilyMart Announced IP-Centered Store Experiences in Japan
Shoppable TV Ads
Samsung and Amazon Enable Remote-Based Shopping Directly on TV
Playful Creative Design Billboards
Canva Unveils 3D Billboards to Spotlight its Capabilities
Nutrition-Forward Treat Shop Pop-Ups
Bloom Nutrition Hosted the Very Successful Treat Shoppe
Major Fan-Centric Candy Campaigns
Skittles Debuts the Playful Skittles Obsessed Initiative
Authentic Connection Campaigns
Heineken's Hijack Socialization Encourages Out-of-Home Gatherings
Community-Driven Shopping Experiences
A TikTok Shop Pop-Up is Coming to Westfield Stratford
Interactive AI Storytelling Platforms
Character.AI Introduced Books Mode
Faux Food Pop-Ups
MoMA Design Store Unveils an Immersive 'MoMA Mart' Pop-Up for NYC
Wishlist-Spotlighting Billboards
Sephora Canada Features Customer Wishlists on Holiday Billboards
Themed Snack Collectibles
Kinder Joy Evolves its Treat-And-Toy Format with Themed Collections
Experiential Brand Stores
New Era Creates Interactive Retail Space With Custom Cap Design
Experiential Beauty Campaigns
Heathrow Airport Launched Immersive Beauty Experiences
Interactive Advertising Installations
Intimissimi's 'Feel the Billboard' Uses Tactile Advertising
Immersive K-Beauty Pop-Ups
TIRTIR Brings Jeju Matcha Skincare to NYC with a Sensory Experience
Interactive Toy Experiences
Spin Master Highlights Opportunities in the Toy Sector in 2026
Romantic Retailer Basket Campaigns
The Asda Red Baskets are Arriving for Valentine's Day
College-Focused Accessibility Campaigns
Apple Launched its 'I'm Not Remarkable' Video Ad
Gamified Condiment Experiences
HEINZ’s Ketchup Blast Turns Meals Interactive
Interactive AR Avocado Scans
Chipotle Launches its 'AvoLotto Lens' on Snapchat
Gen-Z-Targeted Phone Spots
Samsung Spotlights the Galaxy S25 Ultra in its 'Recipe Ideas' Ad
Interactive Holographic Companions
Imagix is a A First-of-Its-Kind Friend for Kids
In-Store Audience Analytics Platforms
Walmart Connect Mexico Deploys Advertima For Real-Time Store
Retail Advertising Campaigns
IKEA Hides Price Tags to Highlight Material Quality in a New Campaign
Brighton Retail Launch Ads
IKEA Brighton Uses Seagull Splatter Campaign to Win Local Attention
Mobile Beauty Pop-Ups
Henkel’s göt2b Debuts a Citywide Mobile Beauty Experience
Foggy Self-Care Billboards
eos' Windows of Self-Care Let Passersby Interact with Unique Personas
Gen-Z-Targeted Language Platform Campaigns
Duolingo Introduces its Character-Driven 'Duolingo Ads'
Experiential Student Activations
Just Eat's Hey U Up Campaign Coincides with Freshers’ Week
Personalized AI Billboards
Mercado Libre's Custom Billboards Analyze Their Surroundings and Adapt
Customer-Starring Billboards
Bobbie's Campaign Spotlights Moms as "the OG Influencers"
Data-Driven Digital Experiences
Samsung Unveiled a Color-Changing Installation in London
Elevated Easter Hunt Campaigns
The Cadbury Better the Hide, Better the Hunt Campaign is Joyful
Experiential Marketing Campaigns
MIKE AND IKE, HOT TAMALES, and Marvel Team Up for Campus Tour
Marketer-Targeted Albums
The Spotify Tunetorials Campaign Blurs Education and Entertainment
Decluttered Ad Campaigns
IKEA Unpackaged Goods Organizes Branded Products into Storage Containers
AI Retail Forecasts
Experts Outline how AI will Reshape Commerce By 2026
Imaginative Fantasy-Inspired Campaigns
Canva Spotlights its Creative Tools Ahead of Halloween
AI Shopping Integrations
Sephora’s ChatGPT App Enables AI-Powered Product Discovery
Analog-Themed Camera Campaigns
Polaroid Launched 'The Camera for an Analog Life'
Creative Story Platforms
Imagine Tales Sparks Creativity In Kids With Safe AI Storytelling Tools
Grocery-Inspired Beauty Pop-Ups
The Markup Marché by The Ordinary Challenges Industry Buzzwords
Closed-Loop Retail Media Networks
Sam’s Club connects ads directly to measurable sales outcomes
Innovative Outdoor Advertising Campaigns
Unilever's Dirt is Good Turns Billboards into Playgrounds
Chocolate Chip Cookie-Inspired Billboards
Tate's Bake Shop Debuts an Ambitious Marketing Campaign
Feedless Social Platforms
Bond Eliminates Feeds to Focus on Real-Life Experiences
Immersive Summer Pop-Ups
Guildford Town Centre Will Present the 'Spring Fling' Pop-Up Experience
Self-Expression Festival Activations
Barbie Brings Customizable Persona-Building to Coachella
Traveling Fashion Showcases
The Guess Bus in Sydney is an Example of Experimental Marketing
Gamified Scent Marketing Experiences
Axe's Grab The Sweet Turned a Bus Stop into a Claw Machine
Interactive Juice Boxes
Suntop's Mega Back to School Campaign Integrates Connected Packaging
Pick-Your-Own Bouquet Billboards
5,000 Tesco Mother’s Day Tulips Formed an Interactive Display
Affiliate Marketing Guides
Affiliate Marketing Prompt Book Provides 500+ Prompts for Marketers
AI-Powered Shopping Features
Target is Making Seasonal Gifting Easier, Personalized and More Fun
Burger Ad Campaigns
Burger King’s New Campaign Suggests Even Babies Can’t Resist the Whopper
Interactive Shopping Streams
e.l.f. Cosmetics Launches Innovative Partnership with Amazon Ads
AI-Powered Pizza Ordering Experiences
This DoorDash Pi Day Experience is Arriving This Month
Lyrics-Inspired OOH Campaigns
Taskrabbit Interprets Pop Culture Songs for Summer Home Tasks
Production-Led Live Commerce Events
P.Louise Launches Get Unteddy With Me on TikTok Shop
Anti-Algorithm Social Platforms
Buzzfeed’s Branch Office Creates Interactive AI-Powered Apps
Festival Beauty Activations
Medicube Brings Skincare Tech and Experiences to Coachella
Sensory Retail Experiences
Claire’s Launches ASMR-Inspired Stores for Gen Alpha Shoppers
Dynamic Art Displays
Mirage Transforms Personal Photos Into AI-Generated Artistic Scenes
Experiential Grocery Campaigns
No Name launches a multi-city grocery goss campaign
Ice Cream Popsicle Campaigns
Häagen Dazs’ Devoured Campaign Sparks Craving Through Absence
Interactive Tattoo Apps
InkStory Turns Tattoos Into Interactive Memories With Audio Integration
Instant Micro-Entertainment Tools
Boring Button Delivers Quick, Random Online Fun With One Tap
Interactive Luxury Brand Storytelling
Hermès Presents the Interactive Mystery at the Grooms
Nostalgic Video Rental Pop-Ups
KitKat is Bringing Back Blockbuster to Help Fans "Break Better"
AI-Centric Brand Campaigns
Openai Rolls Out ChatGPT’s First Major Brand Campaign
Experience-Enhancing POS Retail Apps
MomentScience Reveals MomentApps
Nostalgic Branded Pop-Up Events
AriZona Iced Tea Launches a New York City Pop-Up Event
Interactive Embrace Billboards
giffgaff's Huggable Poster Conveys the Feeling of Being Valued
Athletic Event-Timed Tech Campaigns
TCL Ran a Comprehensive Ad Campaign During the Olympics
Vibrant Cafeteria-Inspired Campaigns
Lunchtime Becomes a Joyous Time in 'The Lunchables Effect'
Tactile Marketing Campaigns
She Said Yes Strives to Increase Tactile Engagement
Illusory Ice Cream Pop-Ups
Häagen-Dazs Celebrated St. Patrick's Day with an O'Häagen's
Shoppable Recipe Collaborations
ALDI and Digitas Launch ALDIfy to Deliver Trendy Shoppable Recipes
Pet Play-Centric Campaigns
Pet Valu Debuts the Multi-Faceted Playtime Campaign
Interactive Traveling Marketing Initiatives
Heinz Pllayfully Spotlights the Heinz Ketchup Zero
Pop-Up Sports Hospitality
Toronto’s FIFA Fan Festival Turns Urban Spaces into Immersive Fan Hubs
Perks-Filled Activations
The Really Good Mood Machine by Uber Shares Feel-Good Surprises
Tasty Easter Activation Campaigns
The Mars Wrigley The Big Easter Bunny Off is Ready for Spring
Customized Restaurant Campaign Platforms
OpenTable Has Launched OpenTable Media
Agentic Video Platforms
D-ID Agentic Videos Enable Real-Time Interaction Within Content
Branded App Takeovers
TikTok Introduces Logo Takeover Ads That Dominate the App’s Opening Screen
AI-Powered Sampling Experiences
Swish is Revolutionizing How Consumers Try New Products
Interactive Content Sharing
STIK App Lets Users Publish Content Directly On Physical Products
Interactive Robotic Demonstrations
GoLabs and GOTRAX Partner to Spotlight a New Golf Cart
Interactive Savings Hoodies
Mcdonald’s Cut-Up Hoodie Reveals Hidden Discounts Through Embeddings
Contextual Map Advertising Features
Apple Introduced Ads In Maps Through Apple Business
Interactive Beauty Destinations
Superdrug Beauty Playgrounds Inspire Fun & Product Discovery
AI Sports Viewing Companions
Pizza Hut Debuted 'Hutty,' an AI Companion for March Madness
Interactive Game Advertisements
Samsung Ads GameBreaks Encourage Deeper Engagement
Festive Fairytale Campaigns
Boots' Gift Happily Ever After Celebrates Meaningful Gifting
Interactive Live Shows
Cirque du Soleil's Interactive Experience Offers Multi-Device Exploration
Global Product Launch Events
Uber Unveils a New Go-Get Exhibit Featuring Interactive Vignettes
Shopping-Friendly Ad Formats
Equativ Shoppable Ads Allow Consumers to Seamlessly Make Purchases
Clinical Retail Media
PatientPoint Bridges Healthcare and Commerce
Attention Economy Agencies
VaynerX Launches Tamara Group to Drive Social-First Brand Relevance
Experiential Sock Pop-Ups
O2's Not a Sock Shop Shared Designs Reflecting Priority Experiences
Predictive Mobile Advertising Features
T-Mobile Advertising Solutions Unveiled Contextual AI Ads
Embedded Safety Networks
‘Ask for Angela’ Builds Retail-Based Support Systems Across Toronto
City-Focused Influencer Platforms
Storytime Launches Storytime Marketplace in Cities
Ramadan-Focused Tech Campaigns
Hisense Delivers 'Innovation That Brings Us Together This Ramadan'
Swapped Phone Campaigns
KitKat Phone Break Depicts Devices Traded for Chocolate Wafer Bars
Personalized Present Campaigns
The Wonderbly Everyone’s Got Favourites Campaign is Rolling Out Now
Engagement Popup Builders
CookUp Creates Custom Popups To Make Your Product Impossible To Ignore
IP-Based Kids Games
Netflix Turns Shows into Play Experiences
Cost-Effective Confectionery Items
World of Sweets Highlights Key Easter Trends Amid Rising Costs
Omnichannel Seasonal Support Campaigns
Bestway Wholesale Launches 'Buzz About the Sweetest Deals'
Ad Creation Platforms
Magritte Helps Marketers Discover, Design, and Launch Ads Quickly
Conversational AI Advertising
Snapchat Introduces AI-Powered Chat-Based Brand Interactions
Customization-Forward Valentine's Day Gifts
Sugarwish Highlights Customizable Gift Preferences
Interactive Web Designs
Interactivity Studio For Webflow Enables Interactive Images On Sites
Interactive Knowledge Plays
TriviaBlaze Offers Engaging Quizzes To Test Knowledge in Categories
Interactive Traveler-Focused Campaigns
Tessan Will Spotlight the 100 Travelers Campaign
Interactive Demo Platforms
Arcade Enables Fast Creation And Embedding Of Interactive Product Demos
Strategic Reward-Focused Retail Campaigns
WeShop Launches 'Shopping Starts Here' Campaign
Interactive Holiday Games
Easter Quest 2025 Creates Digital Scavenger Hunts For Families
Retail Marketing Advancements
Westfield Rise Debuts a Programmatic Targeting Solution For Malls
Interactive Growth Tools
AppStorys Integrates Interactive Growth Tools Into Apps Or Websites
Interactive Data Experiences
Macrodata Refinement Lets Users Classify Data Through Emotions
Festive Product Launch Events
Love Magenta announces a 10-day Christmas launch event
Accessible Customer Service Ads
Currys' 'Sigh of Relief' Campaign is Humorous and Inclusive
Visual Discovery Campaigns
Pinterest Autumn-Winter Ads Highlight Castlecore Dreams and Fuzzy Vibes
Purpose-Driven Brand Contests
Publicity for Good is Supporting Goodness with Its Contest
Event-Centric Camping Experiences
Huttopia Hosts World Cup Viewing and Activities at Its Campsites
Retail Conversation Marketing Campaigns
Tesco Launches 'Need Anything From Tesco' Platform
Adaptive Notification Systems
YouTube Filters Push Alerts Based on Recent User Engagement