These 2016 celebrity fashion trends cover a wide range of products, including musician tour merchandise, large-scale celebrity and brand partnerships and social good campaigns. To see how other brands utilize influential figures in their advertising campaigns and more, look at our 2017 Trend Reports.
For the 'Love Bravery' collection, Lady Gaga and Elton John joined up to design a selection of apparel for Macy's. With each singer known for their standout style, the resulting collection is doubly eye-catching. In addition, the pair donate 25 percent of profits to Lady Gaga's Born This Way Foundation and the Elton John AIDS Foundation.
Chance the Rapper worked alongside H&M and Kenzo as well, helping to promote their collaborative clothing line by starring in an insightful interview where the artist considers his hidden interests. Also featured in these 2016 celebrity fashion trends is Tyler, The Creator's newest Golf Wang collection, Paula Deen's apparel and Kylie and Kendall Jenner's collaborative series with PacSun.
- Gen Z
- Gen Alpha
- Millennial (primary audience)
- Gen X (primary audience)
