The ZARA Streetwise Line Takes Inspiration from Yeezy Season 3

 - May 16, 2016
References: highsnobiety
The recently debuted ZARA Streetwise collection is gaining attention due to its resemblance to some of the apparel in Yeezy Season 3. While there are plenty of similarities, the collection isn't likely to affect sales of the Yeezy line given the difference in price point, but the ZARA take on the faded, hole-filled Venice Beach aesthetic is sure to do well.

The ZARA Streetwise line includes several pieces of minimalist luggage, retro-looking plastic sandals and a variety of ripped and distressed sweats in rust-tinged neutral tones. Currently available in select ZARA stores and online, the ZARA Streetwise collections and its comparison to the Yeezy range highlight a common problem faced by traditional fashion brands, with fast fashion brands often able to market similar products to store mere weeks after its initial presentation, rather than a larger brands' six months.